Van Cleef & Arpels Marketing and Communication Director
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- Posted
- Jul 24, 2025
About Van Cleef & Arpels
Van Cleef & Arpels, a distinguished member of the Richemont Group, is renowned for its exquisite craftsmanship and timeless elegance in the realm of high jewelry, timepieces, and perfumes. As part of a global luxury conglomerate, Van Cleef & Arpels offers a dynamic and enriching environment where innovation meets tradition, fostering career growth and professional excellence.
Van Cleef & Arpels seeks a Marketing and Communication Director in London, UK, to lead brand strategy and drive market growth.
Role & Responsibilities
- Orchestrate brand image and awareness activities while adhering to the Maison's identity and vision.
- Serve as the guardian of the market's global strategy for Marketing, Events, PR, and Media.
- Collaborate closely with the Retail Director to align market business development with the Maison's strategy.
- Develop sales budgets for categories including High Jewelry, Jewelry, Timepieces, and Perfumes, and adapt forecasts and action plans accordingly.
- Analyze sales results and provide feedback to the Managing Director, Retail team, and Region, proposing local action plans.
- Animate product-related communities and serve as an ambassador for the marketing strategy.
- Assess brand footprint and positioning, enriching brand equity as necessary.
- Oversee communication plans across all channels to build awareness and drive desirability.
- Provide insights on local communication plans to the Region and propose adaptations to Maison programs.
- Build and nurture a network of influence, identifying partnerships supporting Maison’s Art & Culture projects.
- Partner with L’Ecole to maximize opportunities for the Maison.
- Define and monitor the local A&P budget to achieve objectives.
- Lead and manage multi-disciplinary teams, ensuring alignment with the retail department.
Qualifications
- Proven ability to exercise judgment and make high-level decisions.
- Expertise in developing and implementing effective strategies.
- Strong stakeholder management skills and experience in developing sustainable relationships.
- Experience in leading and nurturing high-performing teams.
Skills
Experience
Extensive experience in marketing and communication within the luxury fashion industry, with a focus on brand management and strategic planning.
Education
Bachelor's degree in Marketing, Business Administration, or a related field.
Workplace
The role is situated in London, England, UK.
Benefits
Van Cleef & Arpels offers comprehensive training programs, career development opportunities, and an immersive introduction to the Maison's history, craftsmanship, and creations.
Culture
Van Cleef & Arpels is committed to fostering a collaborative and innovative culture, where employees are encouraged to develop their careers within a supportive and enriching environment. The Maison values creativity, excellence, and the sharing of knowledge, ensuring a dynamic workplace that respects tradition while embracing modernity.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.