Christian Dior PR & Digital Senior Specialist
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- Location
- SeoulSeoulSouth Korea
- Posted
- Jan 8, 2025
About Christian Dior
Parfums Christian Dior, a distinguished entity within the Perfumes & Cosmetics sector, is renowned for its commitment to excellence, seamlessly blending heritage with forward-thinking values. As part of the esteemed LVMH conglomerate, the brand upholds a tradition of luxury and innovation. Parfums Christian Dior is dedicated to fostering a diverse and inclusive workplace, recognizing the value that varied perspectives bring to its dynamic teams.
Join Parfums Christian Dior in Seoul as a PR & Digital Senior Specialist. Drive digital media strategies in a dynamic luxury environment.
Role & Responsibilities
- Manage and operate earned digital media with influencers, press, and social media to consolidate PR, EPR, and digital leadership in the market.
- Develop and execute holistic campaign plans targeting press, digital influencers, and social media, setting KPIs and priorities in alignment with brand guidelines and business objectives.
- Strengthen relationships with press, digital influencers, and opinion leaders to enhance brand visibility.
- Balance central strategy with local media and audience needs, accelerating strategic orchestration.
- Create impactful local initiatives under brand guidelines to drive communication and business impact.
- Identify and engage strong audiences per campaign, completing casting lists for central validation.
- Develop campaign briefs for influencers and social media, securing approval from PR & Digital Assistant Manager and Central.
- Review and analyze PR/E-PR/Digital KPIs monthly, reporting to Regional/Central offices.
- Explore new opportunities for market success and brand statement.
- Research and share competitive PR/EPR/Digital activities with the team.
Qualifications
- Minimum 5 years of experience in digital communications, particularly in PR & Digital Communications with press and digital influencers.
Skills
Experience
At least 7 years of experience in digital communications, supporting the management of PR & Digital Communications with press and digital influencers.
Education
Relevant university degree preferred.
Workplace
This position is based in Seoul, Seoul, South Korea.
Benefits
Hybrid working mode, fostering a balance between professional and personal life.
Culture
Parfums Christian Dior champions a culture of excellence, diversity, and inclusivity, valuing the unique contributions of each team member. The brand's work environment is designed to be fulfilling and supportive, encouraging personal and professional growth.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.