Groupe Les Échos-Le Parisien Junior Audience Project Manager (Digital Marketing) - Internship
Groupe Les Echos Le Parisien — Paris: Internship for Junior Audience Project Manager (Digital Marketing) to support newsletters, video performance and audience growth.
Overview
Groupe Les Echos Le Parisien is a major French news media group operating national titles and digital properties, including Les Echos, Les Echos Entrepreneurs and Investir. The group combines editorial rigour with a growing digital product portfolio to reach readers across apps, social platforms and newsletters.
Role & Responsibilities
- Contribute to the distribution and promotion of editorial content across digital channels (newsletters, emailings, push notifications, social networks, site and apps) and help optimise reach and engagement.
- Manage and evolve the group’s newsletters: select content, supervise routage, monitor delivery and engagement metrics, and propose actions to increase retention and opening rates.
- Monitor video performance across site, YouTube and social platforms; produce regular performance reports and formulate editorial and publishing recommendations to increase visibility and engagement.
- Produce weekly and ad-hoc reporting for editorial teams, synthesise KPI trends and translate data into concrete actions to recruit and retain readers, listeners and subscribers.
- Collaborate closely with journalists and editorial teams to design audience-first distribution strategies and support campaign execution across multiple platforms.
Qualifications
- Currently enrolled in a Master’s programme (business school or university) in marketing, communications, journalism or a related discipline.
- Strong written and verbal communication skills and genuine interest in media and current affairs.
- Analytical mindset with comfort handling quantitative data; ability to translate metrics into actionable recommendations.
- Proactive, curious and able to work collaboratively with editorial teams in a fast-paced digital environment.
- Good command of Excel; prior exposure to newsletter and video performance workflows is an asset.
Skills
Experience
Entry-level / beginner. Internship targeted at current Master’s students or recent graduates with a first exposure to digital media, newsletters or video analytics.
Education
Currently enrolled in a Master’s degree (business school or university) in marketing, communication, journalism or equivalent.
Workplace
This position is based in Paris, Île-de-France, France.
Culture
The group combines traditional newsroom values with a digitally driven, data-informed approach to audience growth. Teams work collaboratively with editorial staff to design distribution strategies and iterate quickly on content and formats to maximise reach.
About Cerulean
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Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Groupe Les Échos-Le Parisien, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Junior Audience Development Coordinator», «Junior Digital Audience Strategist», «Audience Growth Intern, Digital», «Junior Newsletter & Video Performance Coordinator», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.