Fendi Digital Marketing and Advertising Specialist

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Location
ChiyodaTokyoJapan
Posted
Apr 3, 2025

About Fendi

Fendi, a distinguished brand within the LVMH conglomerate, is renowned for its exquisite craftsmanship and innovative designs in the fashion and leather goods sector. As part of LVMH, Fendi benefits from the extensive resources and global reach of one of the world's leading luxury goods companies, offering unparalleled opportunities for professional growth and development.

Join Fendi in Chiyoda-Ku, Japan as a Digital Marketing and Advertising Specialist. Leverage your expertise in luxury branding and digital marketing to enhance brand desirability.

Role & Responsibilities

  • Develop and execute a comprehensive digital marketing strategy and calendar, ensuring alignment with Marketing & Communication and HQ objectives, including KPI setting and budget control.
  • Collaborate effectively with agencies and media partners to ensure successful digital campaigns, including briefing, alignment with HQ, maintenance, and in-depth analysis.
  • Manage creative assets for digital advertising in coordination with the HQ digital team.
  • Coordinate and implement Out-of-Home (OOH) advertising campaigns, including billboards and transit ads, ensuring timely and effective execution through collaboration with HQ and external vendors.
  • Track and report on the performance of OOH campaigns.
  • Plan and execute print media campaigns, collaborating with the PR team to align with PR & Communication activations.
  • Manage relationships with agencies, print media partners, and LVMH Media for negotiations regarding positioning and conditions.
  • Support the creation of local innovative activations, such as local shootings and media collaborations, by collaborating with internal stakeholders.
  • Manage external third parties related to local content creation, such as photographers and creative agencies, for event occasions.
  • Develop out-of-the-box ideas to enhance Fendi's brand desirability in Japan.

Qualifications

  • Minimum of 3 years of experience in a luxury-related brand.
  • Fluency in English and Japanese is mandatory.

Skills

Digital savvy with knowledge of digital and marketing trends. Proactive, flexible, and a team player. Goal-oriented mindset.

Experience

At least 3 years of experience in a luxury-related brand.

Workplace

The role is situated in Chiyoda, Tokyo, Japan — conveniently close to Tokyo.

Benefits

Fendi offers a dynamic work environment with opportunities for career advancement and professional development within the prestigious LVMH group.

Culture

Fendi fosters a culture of innovation and creativity, encouraging employees to push boundaries and explore new ideas. The brand values collaboration and teamwork, creating an environment where diverse perspectives are appreciated and contribute to the success of the company.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.