Moët Hennessy Brand Manager

Moët Hennessy, a distinguished member of the LVMH Group, is renowned for its leadership in the luxury wines, champagnes, and spirits sector. As part of this prestigious conglomerate, Moët Hennessy offers unparalleled career development opportunities across its global network of Maisons, each with a unique heritage. The company is committed to fostering a diverse, equitable, and inclusive workplace, providing employees with the chance to grow professionally while contributing to the creation of unforgettable experiences.

1. Develop and execute consumer and shopper-driven brand plans to maximize brand equity, revenue, and profit for Hennessy in the U.S. market.
2. Create programs to engage target consumers along their journey, driving growth and building brand equity.
3. Define strategic briefs for creative agencies, leveraging market trends, consumer insights, and brand identity.
4. Develop compelling presentations and tools to secure internal and external buy-in.
5. Track and measure program effectiveness using KPIs to ensure positive ROI.
6. Assist in competitive analysis and development of the Competition Framework.
7. Lead culturally relevant brand programming to engage target audiences, ensuring insights are reflected in a 360-degree approach.
8. Collaborate with the Trade Marketing team to create luxury POS materials and brand assets.
9. Support CSR efforts to enhance brand relevance with consumers.
10. Partner with Finance to define and achieve brand profit goals, managing A&P deployment strategy.

1. Bachelor’s Degree or MBA preferred.
2. 5-7 years of progressive marketing experience, preferably in wines/spirits, luxury, or consumer packaged goods brand marketing.

1. Strong expertise in brand strategy development in a commercial context.
2. Experience managing agencies and third-party vendors.
3. Ability to influence cross-functional stakeholders, including senior leaders.
4. Highly refined communication and presentation skills.
5. Strong analytical skills for data-driven decision making.
6. Proven ability to lead creative strategy, including campaign development.

Minimum of 5 years of progressive marketing experience, preferably in the wines/spirits, luxury, or consumer packaged goods sectors.

Bachelor’s Degree or MBA preferred.

Competitive salary with a comprehensive benefits package including a retirement savings plan with company match.

Health and wellness benefits including medical, dental, and vision coverage, mental health support, and fertility programs. Financial benefits such as a retirement savings plan, financial coaching, and legal resources. Generous paid time off policy and professional development opportunities.

Moët Hennessy prides itself on a culture that celebrates diversity, equity, and inclusion. The company fosters a passionate community of talents across generations, committed to crafting memorable experiences and nurturing the heritage of its Maisons. Employees are encouraged to innovate and grow within a supportive and dynamic environment.