Sephora Brand Marketing Manager
Sephora, a subsidiary of the luxury conglomerate LVMH (Louis Vuitton Moët Hennessy), is a leader in the beauty retail industry, renowned for its innovative approach and commitment to inclusivity and diversity. As an employer, Sephora Canada offers a dynamic and collaborative environment where employees are encouraged to unlock their potential and contribute to the brand's success.
- Lead the marketing partnership between Sephora and third-party brands within the assigned category portfolio.
- Develop a deep understanding of Sephora’s integrated marketing capabilities and each brand’s business priorities.
- Serve as a strategic advisor to brands, guiding them on how to succeed at Sephora through omni-channel marketing levers.
- Partner with brands to prioritize marketing investments and resources to drive optimal performance.
- Create go-to-market strategies for priority brand and product launches.
- Build impactful partnership marketing programs, securing brand participation and co-op funding.
- Develop and maintain annual brand activation calendars in collaboration with internal channel owners and brand partners.
- Lead flawless execution of brand plans, ensuring timely delivery of all activation requirements.
- Analyze and report on co-op program investments, delivering actionable insights and recommendations.
- Identify growth opportunities and build compelling business cases for incremental marketing support.
- Manage the co-op budget, including forecasting, tracking, and collections.
- Build strong, reciprocal relationships across key partners including Merchandising, Integrated Marketing, Media, Loyalty, Store Marketing, Events, Marketing Operations, Education, and Planning & Analytics.
- Collaborate closely with U.S. counterparts to share learnings and best practices, ensuring a consistent and elevated brand service experience.
- Play a key role in shaping and evolving the Brand Marketing service model in Canada.
- Bachelor’s degree in marketing, business, or equivalent experience.
- Proven experience in brand or account management with strong omni-channel, integrated marketing expertise, including digital and social.
- Passion for the beauty category and/or retail environment.
- Strong proficiency in PowerPoint and Excel.
- Highly collaborative with an approachable style; an active listener who responds thoughtfully and constructively.
- Data-driven mindset, skilled at mining, triangulating, and translating data into clear recommendations and decisions.
- Exceptional communication skills, with the ability to confidently present insights and recommendations to brands, cross-functional partners, and senior leaders.
- Persuasive storyteller, able to influence brands and clearly articulate the value of marketing investment.
- Professionally mature, comfortable navigating sensitive brand conversations and handling confidential information with discretion.
- Energized by a fast-paced environment and managing a diverse, multi-brand portfolio.
- Agile self-starter and creative problem solver who thrives in ambiguity.
- Highly organized with strong time-management and prioritization skills, consistently delivering quality work against expectations.
Proven experience in brand or account management with strong omni-channel, integrated marketing expertise, including digital and social.
Bachelor’s degree in marketing, business, or equivalent experience.
The annual base salary range for this position is CAD$101,000.00 - CAD$113,000.00, plus RRSP matching.
Comprehensive compensation package including competitive salary, bonus potential, RRSP matching, healthcare plan options, Well-Being@Sephora program, hybrid work schedule, vacation and flex days, maternity/paternity leave, training and development opportunities, tuition reimbursement, 30% discount on merchandise/services, and access to mental health resources.
Sephora Canada fosters a culture of inclusivity, diversity, and empowerment, where employees are encouraged to innovate and drive the industry forward. The company is committed to creating an environment where every person can belong, grow, and build a beautiful career.

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