Officine Panerai Marketing and Communications Coordinator

Officine Panerai is an Italian luxury watchmaker renowned for its maritime heritage, distinctive design language and precision engineering. Part of the Richemont group, the brand bridges Italian aesthetic sensibility and Swiss horological craftsmanship and operates globally with a focus on artisanal quality, innovation and refined client experiences.

1. Support the execution of integrated marketing and communications campaigns across digital, retail and PR channels.
2. Maintain and coordinate the content calendar, draft editorial copy, and prepare creative assets for internal and external stakeholders.
3. Liaise with PR agencies, media partners and internal teams to manage press relations, product seeding and editorial placements.
4. Coordinate local events, product launches and in-store activations, including vendor management and on-site logistics.
5. Monitor campaign performance and media coverage; prepare regular reports and presentation-ready summaries for the New York team.
6. Manage administrative tasks including budget tracking, invoice processing, and vendor briefings to ensure timely delivery.

1. Bachelor’s degree in Marketing, Communications, Journalism or a related discipline (or equivalent professional experience).
2. Proven track record (typically 2+ years) in marketing, communications, PR or brand support—preferably within luxury goods, watches or fashion.
3. Excellent written and verbal communication skills, with strong editorial judgement and attention to detail.
4. Organized project manager with the ability to coordinate multiple stakeholders and deliver under tight deadlines.
5. Strong cultural fit for luxury brand environments: discretion, polished presentation and client-focused mindset.
6. Authorization to work in the United States for the duration of the six-month assignment.

1. Adobe Creative Suite (InDesign, Photoshop, Illustrator)
2. Microsoft Excel
3. Microsoft PowerPoint
4. Google Workspace (Docs, Sheets, Drive)
5. Social media content management (Instagram, Facebook, LinkedIn)
6. Basic familiarity with CMS and email-marketing platforms

Approximately 2+ years of hands-on experience supporting marketing, communications or PR initiatives; direct experience in luxury, watchmaking, fashion or high-end retail environments preferred.

Bachelor’s degree in Marketing, Communications, Journalism, Business or a related field preferred.

The brand emphasizes craftsmanship, design excellence and a heritage-driven approach to product and storytelling. The workplace culture prizes precise execution, collaborative problem-solving and an appreciation for luxury brand standards across marketing and client touchpoints.