Chanel Client Engagement and Digital Executive

Chanel is an iconic, privately held luxury house renowned for haute couture, ready-to-wear, accessories, beauty and fragrances. The brand combines artisanal craftsmanship with contemporary creativity and maintains a global retail and digital footprint. As an employer, Chanel emphasizes discretion, excellence, and long-term development of talent within a highly curated luxury environment.

1. Design and execute CRM and digital client engagement programs to nurture and grow relationships with high-value clientele across channels.
2. Manage client segmentation and targeting to deliver personalised communications, promotions and invitations aligned with brand strategy.
3. Coordinate omnichannel client journeys — integrating boutique clienteling, e‑commerce touchpoints and digital communications — to drive conversion and retention.
4. Produce regular performance reporting and insights (KPIs, campaign ROIs, client lifetime value) to inform optimisation and strategic decisions.
5. Act as the liaison between global/regional digital teams and in‑store boutique teams to ensure consistent execution and adherence to brand standards.
6. Support the planning and delivery of client events and bespoke experiences, collaborating with retail, events and merchandising teams.
7. Maintain and enhance client data quality and compliance with data protection policies and brand procedures.
8. Contribute to digital content planning and social touchpoint coordination to amplify client engagement initiatives.

1. Bachelor’s degree in Marketing, Business, Communications or equivalent professional experience.
2. Demonstrable understanding of luxury client expectations and high‑touch service standards.
3. Strong analytical capability with experience using campaign metrics to drive decisions.
4. Excellent interpersonal and stakeholder management skills; ability to work across regional and retail teams.
5. Highly organised, proactive and comfortable operating in a fast‑paced, detail‑oriented environment.
6. Flexibility to work occasional evenings or weekends for client events and boutique support.

1. CRM management and clienteling
2. Digital campaign planning and execution
3. Customer segmentation and targeting
4. Performance reporting and data analysis
5. Omnichannel client journey coordination
6. Event coordination for high‑net‑worth clients
7. Strong written and verbal communication
8. Advanced Microsoft Excel (data manipulation and reporting)

Minimum of three years’ experience in CRM, clienteling or digital client engagement within luxury retail or premium services, with proven delivery of omnichannel campaigns and boutique collaboration.

Bachelor’s degree in Marketing, Business, Communications or equivalent; professional qualifications in digital marketing or CRM advantageous.

Chanel cultivates a culture of craftsmanship, creativity and uncompromising quality, with a strong emphasis on client discretion and personalised service. Teams operate in a collaborative, high‑performance environment that values attention to detail and professional development within the luxury sector.