Brioni Communication and Social Media Manager
Brioni, a prestigious Italian luxury fashion house, is renowned for its impeccable craftsmanship and timeless elegance. As part of the esteemed Kering Group, Brioni exemplifies the spirit of slow luxury, offering bespoke services and exquisite ready-to-wear collections. The brand is synonymous with sartorial excellence and a commitment to sustainability, making it a distinguished employer in the luxury fashion industry.
- Coordinate the roadmap across communication, marketing, and commercial departments.
- Develop and implement a comprehensive social media strategy to enhance brand awareness and engagement.
- Create and curate high-quality content for social media platforms such as Meta, LinkedIn, and WeChat.
- Manage and moderate social media accounts.
- Monitor and analyze social media metrics, adjusting strategies as needed.
- Collaborate with the marketing team to align social media efforts with overall marketing goals.
- Stay updated with the latest social media trends and best practices.
- Develop and implement a comprehensive copywriting strategy to maintain brand tone across all communications.
- Maintain quality control over translated materials to ensure brand voice and messaging accuracy.
- Extensive experience in social brand content creation and project management.
- Leadership skills to coordinate teams globally.
- Competence in content production budget management.
- Ability to manage agencies, creative talents, and production partners.
- Experience in coordinating e-commerce product shoots and editorial content.
- Expertise in social media strategy, execution, and performance reporting.
- Strong copywriting skills for digital channels.
- Strong interpersonal skills, creativity, attention to detail, and adaptability.
- Strong luxury sense and organizational skills.
- Solutions and deadline driven.
- Excellent communication skills with mandatory proficiency in English.
- Graphic design
- Video production
- SEO principles
- Influencer marketing
Extensive experience in social brand content creation, project management, and social media strategy execution.
This position is listed in Milan, Lombardy, in Italy. Brioni is actively recruiting for this and 1,070 other positions in Italy.
Brioni fosters a culture of excellence and innovation, deeply rooted in its Italian heritage. The brand values diversity and inclusivity, promoting a collaborative environment where creativity and leadership are encouraged. As part of the Kering Group, Brioni offers opportunities for growth and development within a global luxury network.
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