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Longines Marketing Manager
Longines, a prestigious Swiss watchmaker, is part of The Swatch Group, a leading global conglomerate in the watchmaking industry. Known for its commitment to tradition, elegance, and performance, Longines offers a dynamic work environment where innovation meets heritage.
- Develop and execute comprehensive marketing strategies to enhance brand visibility and market share.
- Manage marketing campaigns across various channels, ensuring alignment with brand objectives.
- Collaborate with cross-functional teams to drive product launches and promotional activities.
- Analyze market trends and consumer insights to inform marketing decisions.
- Oversee the marketing budget and ensure effective allocation of resources.
- Coordinate with external agencies and partners to optimize marketing efforts.
- Monitor and report on the effectiveness of marketing initiatives.
- Proven experience in a marketing management role, preferably within the luxury goods sector.
- Strong understanding of brand management and marketing principles.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Excellent communication and interpersonal skills.
- Proficiency in marketing analytics and tools.
- Strategic planning and execution
- Project management
- Analytical skills
- Communication and negotiation
- Team leadership
A minimum of 5 years of experience in marketing, with at least 2 years in a managerial capacity, ideally within the luxury fashion or watchmaking industry.
Bachelor's degree in Marketing, Business Administration, or a related field.
Competitive benefits package including health insurance, retirement plans, and employee discounts on luxury products.
Longines fosters a culture of excellence and innovation, encouraging employees to push boundaries while respecting the brand's rich heritage. The workplace is collaborative, with a strong emphasis on professional growth and development.
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