Vhernier Marketing and Communication Manager

Vhernier, a distinguished name in the luxury jewelry sector, is renowned for its exquisite craftsmanship and innovative designs. As part of a prestigious conglomerate, Vhernier offers a dynamic and enriching environment for professionals passionate about the luxury industry. The brand is committed to excellence and creativity, providing its employees with opportunities to thrive in a collaborative and inspiring atmosphere.

1. Develop and implement a comprehensive local media and public relations strategy in alignment with headquarters' guidelines.
2. Enhance brand awareness through strategic media planning and local agency collaboration.
3. Foster strong relationships with local PR agencies to ensure quality media coverage.
4. Oversee logistics and security for local product loans and support celebrity and influencer engagements.
5. Contribute to the local social media strategy with proactive inputs to headquarters.
6. Monitor local press coverage and manage all aspects of local events and promotions.
7. Create briefs and mood boards for events and prepare presentation materials for department stores and clients.
8. Assist the headquarters communication team in creating content for internal communication channels.
9. Manage the local advertising and promotion budget to optimize resource allocation.
10. Define and execute the local marketing strategic plan in accordance with headquarters' directives.
11. Successfully organize product launches and ensure appropriate stock levels.
12. Conduct competitor research and marketing analysis to inform strategic decisions.
13. Lead training sessions for boutique staff on product knowledge and brand identity.
14. Act as the local ambassador for the brand's CRM philosophy, working closely with the retail team to enhance client engagement.
15. Develop clienteling programs to improve customer retention and acquisition.
16. Elevate client experience through personalized messaging and differentiated treatment.

1. Extensive experience in marketing and communication within the luxury sector.
2. Flexibility to travel as required.
3. Fluency in Japanese and proficiency in English at a business level.
4. Proficiency in MS Office, particularly Excel and PowerPoint; familiarity with SAP is advantageous.
5. Experience with CRM tools.

1. Ability to multitask and work independently.
2. High flexibility and self-awareness with an agile working attitude.
3. Strong organizational skills with attention to detail and a structured working style.
4. Proactive and positive attitude with a creative approach to problem-solving.
5. High standards of excellence and a strong capability to deliver results.
6. Excellent interpersonal skills and ability to work collaboratively across departments.
7. Interest in the luxury industry and appreciation for design and beauty.

Extensive experience in marketing and communication within the luxury sector is required.

Vhernier offers a comprehensive benefits package, including opportunities for professional development and growth within the luxury industry.

Vhernier fosters a culture of creativity and excellence, encouraging innovation and collaboration among its team members. The brand values diversity and inclusivity, creating an environment where employees are inspired to contribute to the brand's legacy of luxury and craftsmanship.