Tiffany & Co. Global Performance Marketing Manager
Tiffany & Co. is an iconic luxury jeweller renowned for craftsmanship, design and a storied heritage. As part of the LVMH group, the brand operates on a global stage with high standards for creativity, client experience and brand stewardship, attracting talent versed in luxury retail, marketing and digital innovation.
- Define and manage the global performance marketing strategy for lower-funnel channels (paid search, paid social and conversion-driven channels), establishing global guidelines, testing frameworks and measurement plans.
- Set, monitor and evolve global performance KPIs and benchmarks; consolidate regional results into coherent global performance narratives to inform investment decisions.
- Translate regional performance into actionable, insight-led recommendations and drive continuous optimization to improve efficiency and commercial outcomes.
- Act as the global centre of expertise for performance marketing best practices and promote a test-and-learn culture aligned with brand standards.
- Partner cross-functionally with Global Media, Brand Marketing, Growth, and SEO/GEO leads to align upper- and lower-funnel strategies and identify integrated channel opportunities.
- Build and nurture strategic relationships with technology platforms and partners (e.g., Google, Meta) to access innovation, beta programs and advanced measurement solutions.
- Lead global performance reporting and analysis; translate complex data into clear strategic recommendations for senior stakeholders.
- Identify trends, opportunities and efficiency gains across markets and ensure performance activity supports a seamless client journey and brand elevation.
- Balance commercial performance objectives with brand integrity, ensuring campaigns uphold luxury positioning and customer experience standards.
- 7+ years of progressive experience in performance marketing with strong expertise in paid search and paid social.
- Proven experience working across global or multi-market organizations; luxury, premium or brand-led environment experience strongly valued.
- Agency background preferred, with exposure to managing cross-regional campaigns and platform partnerships.
- Demonstrable ability to define KPIs, design measurement frameworks and present insight-led recommendations to senior stakeholders.
- Strong analytical mindset with experience driving optimization through testing and data-driven experimentation.
- Excellent communication, stakeholder management and cross-functional collaboration skills.
- Paid search
- Paid social
- Global performance strategy
- Measurement frameworks and KPI design
- Data analysis and reporting
- Test-and-learn methodologies
- Stakeholder management
- SEO/GEO collaboration
- Meta
7+ years in performance marketing with demonstrable expertise in paid search and paid social; experience in global/multi-market organisations. Agency background preferred.
Bachelor's degree in Marketing, Business, Analytics or a related field, or equivalent professional experience.
This position is listed in New York, New York, in USA. Tiffany & Co. is actively recruiting for this and 1,863 other open jobs in USA.
Tiffany & Co. combines the rigour of heritage luxury with modern digital ambition, fostering cross-functional collaboration across global teams. The workplace values meticulous attention to detail, client-centric thinking and a commitment to preserving brand equity while innovating in commerce and marketing.
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