Sephora Senior Manager, Digital Merchandising

Sephora, a leader in the beauty retail industry, is part of the LVMH Moët Hennessy Louis Vuitton conglomerate, renowned for its commitment to luxury and innovation. With a strong presence in the Asia Pacific region, Sephora SEA operates over 100 stores across 8 countries, including flagship locations in Singapore, Kuala Lumpur, and Sydney. The brand is dedicated to fostering an inclusive environment where diversity is celebrated, and employees are empowered to make a difference.

1. Develop and execute digital merchandising strategies and online assortment plans for assigned categories or brands.
2. Ensure merchandising priorities are reflected across all digital platforms and collaborate with digital teams to enhance conversion rates.
3. Partner with category merchants to optimize digital product assortment and extend store assortments with online exclusives.
4. Create monthly tiered playbooks and coordinate with brand marketing and category merchants on assets and storytelling.
5. Collaborate with performance marketing and digital teams to drive e-commerce content and messaging that boosts traffic, conversion, and sales.
6. Guide brands in optimizing pages for conversion and search visibility, and negotiate product messaging.
7. Partner with digital analytics to track KPIs and provide real-time reports on product launches.
8. Act as a liaison between merchants/brands and digital channels to ensure alignment and optimize site experience.

1. Minimum 10-12 years of experience in digital merchandising, e-commerce, or related fields.
2. Proven track record in developing and implementing digital merchandising strategies.
3. Understanding of local consumer behavior and preferences in key SEA markets.
4. Experience in digital assortment optimization, pricing strategies, and product lifecycle management.
5. Background in collaborating with Supply Chain teams for effective planning and forecasting.

1. Strong analytical skills and experience with data-driven decision-making.
2. Ability to exercise big picture thinking with a focus on digital growth and customer experience.
3. Solid understanding of budgeting, financial analysis, and P&L management.
4. Agility to drive change and innovation with a customer-centric approach.
5. Stakeholder management and influencing skills in a multicultural environment.

Minimum 10 years of experience in digital merchandising, e-commerce, or related fields.

Sephora offers a culture of empowerment, learning, and growth, providing tools, space, and opportunities to innovate and lead. The company champions diversity and inclusion, ensuring a workplace where everyone can celebrate their unique beauty.

Sephora fosters a community where authenticity is embraced, and diversity fuels collective spirit. The company is committed to creating an inclusive environment and offers a fulfilling work experience that inspires both clients and the industry.