Sephora Sales Advisor (Apprenticeship)

Sephora is a global leader in selective beauty retail and is part of a major luxury goods group. The brand is recognized for its broad portfolio of products, experiential in‑store environments and strong emphasis on talent development, diversity and customer-centric innovation.

1. Welcome, advise and build lasting relationships with customers by delivering personalised beauty recommendations and service.
2. Drive sales through product and services recommendations, cross-selling and participation in promotional activities and commercial challenges.
3. Create memorable in‑store experiences that reflect the Sephora brand — ensuring client satisfaction and loyalty.
4. Support visual merchandising, stock replenishment and shop floor presentation to maintain brand standards.
5. Participate in store events, product launches and team initiatives; collaborate closely with colleagues to achieve collective targets.
6. Follow the formal alternance training program, applying classroom learning to daily retail operations.

1. Baccalauréat, ideally with a specialisation in sales or aesthetics/cosmetology.
2. Candidate must be eligible for and willing to enrol in a Bac+2 or Bac+3 programme via an alternance (work‑study) contract.
3. Strong service orientation with a genuine interest in beauty products and trends.
4. Ability to work collaboratively within a team and demonstrate motivation to meet commercial objectives.
5. Availability for retail hours, including weekends and evenings, as required by store operations.

1. Customer service and client relationship building
2. Retail sales techniques (cross‑selling, upselling)
3. Product knowledge in cosmetics, skincare and fragrance
4. Visual merchandising and stock maintenance
5. Effective verbal communication and presentation
6. Teamwork and adaptability in a fast‑paced retail environment

Entry‑level — suitable for recent graduates or students with little to no prior retail experience; previous customer‑facing experience is a plus but not required.

Baccalauréat (vocational track in sales or aesthetics preferred) and enrolment in a Bac+2 or Bac+3 alternance programme.

Sephora cultivates an inclusive, team‑oriented culture that values authenticity, creativity and continuous learning. The retail environment rewards initiative and offers structured training and opportunities to develop leadership and product expertise within beauty retail.