Sephora CRM and Business Analysis Manager

Neuilly-sur-Seine • France

Wednesday, June 25, 2025

Sephora, a distinguished leader in the luxury beauty retail industry, is part of the esteemed LVMH group. Since its inception in 1969 in Limoges, France, and its integration into LVMH in 1997, Sephora has continuously redefined prestige beauty. With a presence in 35 countries and a vibrant community of 56,000 employees, Sephora offers an unparalleled selection of nearly 500 brands, including its own Sephora Collection, across a diverse range of beauty products.

1. Design and implement an effective omnichannel commercial animation plan to maximize customer activation and value.
2. Develop targeted, attractive, and profitable offers.
3. Create a relevant multi-channel contact plan (SMS, email, Push, and print) to manage commercial pressure and budget.
4. Monitor and drive the performance of CRM offers and campaigns, as well as customer base indicators.
5. Design and execute test & learn plans and tailored action plans.
6. Manage and lead the loyalty program to ensure profitability and customer engagement.
7. Contribute to operational excellence and customer satisfaction in-store, online, and via the app.
8. Collaborate with European teams to implement central guidelines and share best practices from the French market.
9. Coordinate with various stakeholders (e-store, legal, finance, product, supply) and external partners (creative agency, integration, routing).
10. Ensure the successful execution of CRM campaigns by the team within timelines and budget to deliver an optimal customer experience.
11. Lead and develop a motivated team of four individuals.

1. Superior education (Master's degree, ideally from a Business School or equivalent university).
2. Minimum of 10 years of experience in CRM within the retail and digital sectors.

1. Customer and business acumen.
2. Excellent analytical skills, rigor, and organization.
3. Project management and teamwork affinity.
4. Collaborative leadership with a knack for challenges and team engagement.

Minimum 10 years of experience in CRM within the retail and digital sectors.

Master's degree, ideally from a Business School or equivalent university.

A community where authenticity is valued, and team spirit is enriched by diversity. Opportunities for personal development and leadership growth, with resources to learn, innovate, and progress.

Sephora fosters a culture that celebrates diversity and inclusion, encouraging a collaborative environment where authenticity and team spirit are paramount. The company is committed to personal development and leadership, providing resources and opportunities for continuous learning and innovation.