Moët Hennessy CRM Assistant Intern

Moët & Chandon, a prestigious champagne house founded in 1743, is renowned for sharing the unique spirit of champagne globally. Based in Épernay, it encompasses the brands Moët & Chandon, Dom Pérignon, and Mercier, and operates under Moët Hennessy, a division of the esteemed LVMH – Moët Hennessy Louis Vuitton conglomerate.

1. Participate in defining the annual CRM communication calendar.
2. Produce newsletter content, including visuals and text, in collaboration with internal teams and ensure delivery to key markets.
3. Manage end-to-end newsletter campaigns using Salesforce Marketing Cloud, including construction, testing, targeting, and scheduling.
4. Assist in defining and implementing new consumer journeys such as welcome, birthday, and retention.
5. Contribute to key brand launches and the development of related CRM plans.
6. Consolidate CRM communication plans from markets and validate newsletters developed by markets.
7. Collaborate with local teams to implement CRM action plans, focusing on both engagement and acquisition.
8. Respond to ad hoc market requests, such as data collection form creation.
9. Monitor CRM campaign performance, consolidate market performance data, analyze KPIs, and propose optimizations.
10. Conduct AB testing to enhance future campaign KPIs.
11. Perform periodic benchmarking on CRM best practices and innovations.

1. Currently pursuing a Master's degree (business school or equivalent), seeking a gap year or end-of-study internship.
2. Demonstrates excellent interpersonal and organizational skills.
3. Autonomous and proactive, capable of coordinating various stakeholders in a multicultural environment.
4. Fluent in English.
5. Ideally, has a first experience of 6 months in digital marketing, particularly in CRM.
6. Experience with Salesforce Marketing Cloud is a plus.

1. Strong organizational and coordination skills.
2. Excellent communication abilities.
3. Proficiency in English.
4. Familiarity with CRM tools, preferably Salesforce Marketing Cloud.
5. Analytical skills for performance monitoring and optimization.

Ideal candidates will have some initial experience in digital marketing, particularly in CRM, and familiarity with Salesforce Marketing Cloud is advantageous.

Currently enrolled in a Master's program in business or a related field.

Opportunity to work with a leading luxury brand within the LVMH group, gaining valuable experience in international CRM strategies.

Moët & Chandon fosters a dynamic and multicultural work environment, encouraging innovation and collaboration. As part of the LVMH group, the company values excellence and creativity, providing a platform for professional growth and development.