Maison Margiela Social Media Editor
Maison Margiela, a distinguished Paris-based fashion house, was established in 1988 by the visionary Belgian designer Martin Margiela. Renowned for its avant-garde approach and commitment to redefining fashion as a form of artistic expression, the brand offers a diverse range of haute couture, ready-to-wear collections for both women and men, as well as the contemporary MM6 line, footwear, interior design, and accessories including leather goods, fine jewelry, and fragrances. Since 2002, Maison Margiela has been a proud member of the OTB Group, joining other innovative brands in pushing the boundaries of modern fashion while preserving its unique identity and heritage.
- Develop and execute a cutting-edge social media strategy to enhance brand presence across digital platforms.
- Coordinate with creative, PR, brand, e-commerce, and production teams to facilitate content creation and campaign development.
- Manage global and regional social media calendars and oversee publishing for Maison Margiela and MM6.
- Propose innovative ideas to elevate social media engagement within the fashion industry.
- Collaborate with in-house creative teams to produce innovative and engaging content.
- Identify and collaborate with new content creators for brand partnerships.
- Lead influencer strategy and relations to generate earned content during key brand activations.
- Assist in light production for influencer campaigns.
- Contribute to content direction for MM6 partnerships, including moodboards and social strategy.
- Handle community management, including responding to KOL and DM inquiries.
- Oversee global analytics reporting for earned and owned activities, providing insights and recommendations.
- Organize livestream setups for runway shows.
- 5 years of experience in social media within the luxury, fashion, or beauty sectors.
- Proven success in developing and implementing social media strategies for international brands.
- Deep understanding of luxury consumers and digital trends.
- Meticulous attention to detail.
- Exceptional storytelling, content curation, and asset planning skills.
- Extensive network of influencers and creators.
- Strong analytical skills with expertise in social media analytics tools.
- Passion for luxury, creativity, and digital marketing innovation.
- Fluency in French and English; Italian is advantageous.
- Social media strategy development
- Content creation and curation
- Influencer relations
- Analytics and reporting
- Bilingual communication
- Creative collaboration
- Community management
A minimum of 5 years in social media roles within the luxury, fashion, or beauty industries, with a track record of successful strategy execution for international brands.
Competitive benefits package including opportunities for professional growth within a leading luxury fashion house.
Maison Margiela fosters a culture of creativity and innovation, encouraging employees to challenge conventions and redefine fashion. As part of the OTB Group, the brand values collaboration, diversity, and a commitment to excellence, providing a dynamic environment where artistic expression and professional development are paramount.
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