LVMH Marketing & Digital Senior Manager

Tokyo • Japan

Friday, December 5, 2025

Marc Jacobs, a distinguished name in the luxury fashion industry, operates under the esteemed umbrella of LVMH, a global leader in luxury goods. Known for its innovative designs and forward-thinking approach, Marc Jacobs offers a dynamic workplace where creativity and strategic thinking are highly valued. The brand is committed to fostering an inclusive and collaborative environment, encouraging employees to excel and contribute to its storied legacy.

1. Develop and own the annual Marketing & Digital strategy for Japan, ensuring alignment with global brand direction and local commercial priorities.
2. Lead seasonal 360° campaign planning across retail, e-commerce, CRM, and media.
3. Oversee digital marketing, media, and online customer acquisition, with a focus on data-driven performance marketing, SEO/SEM, and paid social.
4. Supervise all PR activities, including media relations, showroom management, influencer strategy, and press events.
5. Drive storytelling to elevate Marc Jacobs’ presence and cultural impact in Japan.
6. Oversee CRM strategies and clienteling initiatives to increase repeat purchase and lifetime value.
7. Lead, mentor, and develop the Marketing, PR, and Digital teams, strengthening organizational capabilities and processes.
8. Manage the full Marketing & Digital budget, ensuring cost efficiency and strategic prioritization.
9. Provide regular reporting and insights to Global HQ, EMEA, APAC, and Japan Leadership.
10. Partner closely with Retail, Merchandising, Ecommerce, Finance, HR, and Logistics for integrated planning.

1. 10+ years of experience in Marketing, Digital, or Brand roles, ideally within luxury, fashion, beauty, or premium consumer brands.
2. Proven leadership experience managing multi-functional teams.
3. Strong experience in 360° marketing campaign execution and digital performance.

1. Strategic thinker with strong operational execution.
2. Deep understanding of Japan consumer behavior and media landscape.
3. Strong stakeholder management across global, regional, and local teams.
4. Analytical mindset with ability to interpret data and translate into business actions.
5. Excellent communication and presentation skills in English and Japanese.

A minimum of 10 years in Marketing, Digital, or Brand roles, with proven leadership in managing multi-functional teams.

Marc Jacobs offers a competitive benefits package, including health insurance, employee discounts, and opportunities for professional development within the LVMH group.

Marc Jacobs fosters a culture of creativity, innovation, and collaboration. The brand values diversity and encourages a dynamic work environment where employees can thrive and contribute to the brand's success. The company supports professional growth and offers opportunities for career advancement within the global LVMH network.