LVMH Fragrance Brands CRM & eCommerce Intern
LVMH Fragrance Brands, a distinguished division of the LVMH Group, offers an unparalleled opportunity to work within the world’s leading luxury goods conglomerate. Known for its commitment to excellence and innovation, LVMH provides a dynamic environment where creativity and ambition are nurtured. The Fragrance Brands division is renowned for its prestigious portfolio, including iconic names such as Givenchy and Kenzo, making it an ideal place for aspiring professionals to cultivate their careers.
- Assist in the planning and execution of the monthly CRM calendar, aligning with brand guidelines and covering product launches and key client programs.
- Create campaigns on Salesforce Marketing Cloud, including asset creation, translation, HTML template development, audience targeting, and email distribution.
- Coordinate with the HQ CRM department for reporting and content validation.
- Support the Loyalty Program by offering premium activations to VIP customers and coordinating localized campaigns.
- Provide direct assistance to El Corte Ingles field teams across CRM areas, including objectives, clientelling, and loyalty gifts.
- Conduct training for Beauty Consultants through seminars and communications to address needs, resolve technical issues, and maintain CRM as a priority at the point of sale.
- Support the implementation of automated Customer Journeys for POS and Ecommerce databases.
- Monitor Givenchy and Kenzo's CRM activation, providing monthly reporting and data extraction.
- Assist in executing e-commerce animations for Givenchybeauty.com, coordinating with HQ teams for product and commercial launches.
- Ensure a best-in-class D2C brand experience on Givenchybeauty.com by maintaining website content and functionalities in line with brand guidelines.
- Conduct website reporting to track performance against KPIs such as sales, traffic, and customer base.
- Analyze competitors' digital presence and marketing campaigns to compile a benchmark of best practices for Ecommerce and CRM areas.
- Bachelor's degree in Business Administration or Marketing.
- Minimum 6 months of experience in Ecommerce and CRM.
- Possibility of signing an agreement with a university for at least 6 months, full-time.
- Fluency in English (C1 level).
- Proficiency in Microsoft Suite.
- Knowledge of Salesforce Marketing Cloud and Salesforce Commerce Cloud.
- Familiarity with Photoshop and Power BI is advantageous.
A minimum of 6 months of professional experience in CRM and eCommerce is required.
Bachelor's degree in Business Administration or Marketing. A Master's degree in Digital Marketing is highly valued.
Opportunity to gain practical experience in a leading luxury goods company, working with prestigious brands and acquiring valuable skills in CRM and eCommerce.
LVMH Fragrance Brands fosters a culture of innovation and excellence, encouraging employees to embrace challenges and pursue growth opportunities. The company values creativity and ambition, providing a supportive environment for career development.
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