LVMH Communication Director

Tokyo • Japan

Tuesday, June 17, 2025

LVMH, a global leader in luxury goods, encompasses a diverse portfolio of prestigious brands. As an employer, LVMH is renowned for its commitment to excellence, innovation, and nurturing talent. The company offers a dynamic and inclusive work environment, fostering creativity and professional growth across its various maisons.

1. Develop and implement the brand strategy and positioning for the Japan market, focusing on image, visibility, and communication across traditional and digital channels.
2. Define and execute a comprehensive ambassador strategy, including content development and activation plans.
3. Oversee the development and execution of corporate communication initiatives.
4. Lead the marketing strategy planning process and implement sales-driven marketing activities.
5. Provide strategic guidance for advertising campaigns.
6. Define and champion the digital strategy across all local communication channels.
7. Cultivate a robust celebrity and influencer strategy to generate engagement on key social media platforms.
8. Spearhead local projects and customer relationship activities, leveraging platforms like LINE and coordinating with CRM, e-commerce, retail, and merchandising teams.
9. Nurture and maintain strong relationships with local press to maximize editorial coverage and brand visibility.
10. Drive the development of innovative marketing and communication content and tools, ensuring integration between digital and offline initiatives and alignment with sales and IT teams.
11. Manage and mentor a team of communication professionals, fostering a collaborative and high-performing work environment.
12. Manage and oversee the A&P and digital marketing budgets.

1. University graduate.
2. 12+ years of progressive experience in marketing and communications, with a strong focus on the fashion industry.

1. Proven expertise in PR, digital marketing, and/or media within luxury fashion brands.
2. Business-level proficiency in English and Japanese.
3. Proficient in Excel, Word, and PowerPoint.
4. Excellent relationships with press and deep knowledge of the fashion industry.
5. Strong business acumen.
6. Exceptional negotiation and communication skills.
7. Collaborative team player with a proactive approach to achieving goals.
8. High degree of creativity.

Minimum 10 years of experience in marketing and communications, particularly within the luxury fashion industry.

University graduate.

LVMH offers a comprehensive benefits package, including health and wellness programs, professional development opportunities, and access to exclusive brand events.

LVMH fosters a culture of excellence, creativity, and innovation. The company values diversity and inclusivity, encouraging employees to bring their unique perspectives and ideas to the table. Collaboration and continuous learning are at the heart of LVMH's workplace environment.