Coach Sales Associate

Coach is a global luxury fashion house with roots in New York and a reputation for leather goods and contemporary accessories. As a member of the Tapestry portfolio, Coach operates alongside other global maisons and combines craftsmanship, modern design, and inclusive brand storytelling to serve diverse international clientele.

1. Deliver exceptional in-store client experiences by applying Coach’s Selling and Service models; cultivate lasting relationships through personalised clienteling and follow-up.
2. Achieve and exceed personal and store sales targets by developing short- and long-term selling strategies, sourcing new clients and leveraging cross-selling opportunities.
3. Demonstrate comprehensive product knowledge — features, benefits, pricing and promotional strategy — to communicate product value and close sales.
4. Operate the cash wrap and process customer transactions (purchases, returns, exchanges, found orders) accurately and efficiently.
5. Maintain visual merchandising standards and a clean, organised sales floor consistent with Coach style guidelines.
6. Support inventory operations: receive and process shipments, replenish the sales floor, maintain stockroom organisation and assist with stock counts.
7. Use Coach tools and technology (Mobile POS, clienteling platforms, iPad/laptop) to manage customer relationships and sales activities.
8. Foster a collaborative, team-selling environment; provide constructive feedback and adapt behaviours based on coaching and performance metrics.
9. Remain solution-oriented and adaptable to changing store needs and peak trading periods, including nights, weekends and holiday events.

1. 1–3 years of frontline sales experience, preferably within a luxury or premium retail environment.
2. Consistent track record of meeting or exceeding sales targets and driving client acquisition/retention.
3. High school diploma or equivalent required; college degree preferred.
4. Demonstrable customer service aptitude, strong interpersonal skills and the ability to read customer cues and tailor the sales approach.
5. Physical capability to work a fast-paced retail environment, including frequent bending, lifting up to 25 lbs (regular) and occasional lifting up to 50 lbs; ability to stand for extended periods.
6. Availability to work a flexible retail schedule, including nights, weekends and peak holiday trading days.

1. Clienteling
2. Visual Merchandising
3. Cash register systems
4. Mobile POS
5. iPad
6. Laptop
7. Walkie talkie
8. Internet

1–3 years of prior sales experience, ideally within a luxury retail or fashion environment with proven familiarity with fashion trends and competitive landscape.

High school diploma or equivalent required; college degree preferred.

Medical, dental and vision insurance; life insurance and disability insurance; 401(k) savings plan; paid time off; employee discount; incentive compensation.

Coach combines a New York heritage of craftsmanship with a modern, inclusive approach to fashion. As part of the Tapestry group, the brand emphasises creativity, collaboration and customer-focused excellence, offering an environment that values feedback, learning and performance.