Cheval Blanc Marketing Manager

Saint-Tropez • France

Wednesday, January 29, 2025

Cheval Blanc, under the prestigious LVMH Hotel Management, epitomizes a unique, personalized, and modern vision of luxury hospitality. As part of the LVMH Moët-Hennessy Louis Vuitton group, Cheval Blanc shares an entrepreneurial spirit, a keen attention to detail, and a haute couture approach to hospitality. The brand is renowned for its Art of Emotion, crafted by its artisans to touch the hearts of guests worldwide. Cheval Blanc's properties, including those in Courchevel, the Maldives, St-Barth, St-Tropez, and Paris, are celebrated for their excellence and innovation in luxury service.

1. Develop and implement the marketing action plan.
2. Ensure brand identity and positioning are maintained across all content, both print and digital.
3. Adapt and execute Cheval Blanc's marketing and digital strategies to local specifics.
4. Create, update, and meticulously review printed materials and digital content to promote the properties' activities.
5. Collaborate with department heads and headquarters to identify new needs and develop appropriate tools.
6. Assist services in creating daily or event-related content.
7. Manage daily social media activities.
8. Organize content creation, including social media contests and photo shoots.
9. Propose, write, and translate news to regularly update the website.
10. Stay informed on local and international competition to remain innovative.
11. Develop the properties' animation strategy in collaboration with the Director.
12. Manage live and event music animation with service providers.

1. Proven track record in marketing management within the luxury hospitality sector.
2. Strong understanding of brand identity and positioning.
3. Experience in digital marketing and social media management.
4. Ability to create and review marketing materials with attention to detail.
5. Excellent communication and collaboration skills.

1. Strategic marketing planning
2. Brand management
3. Digital marketing
4. Content creation
5. Social media management
6. Collaboration and communication

A minimum of 3 years of experience in a similar role within the luxury hospitality industry is required.

Bachelor's degree in Marketing, Business, or a related field is preferred.

Accommodation or housing allowance, possibility of bicycle or scooter loan, meals during work hours, referral bonus, transportation costs covered under certain conditions, advantageous health insurance, passionate teams, and emphasis on internal mobility.

Cheval Blanc fosters a culture of excellence, creativity, and genuine hospitality. The team is united by a quest for excellence, inspired by bold creativity, and driven by sincere kindness. The workplace is characterized by a supportive and collaborative environment, encouraging personal and professional growth.