Chanel Head of Marketing - Fragrance & Beauty

Toronto • Canada

Wednesday, December 17, 2025

Chanel, a distinguished name in luxury fashion, is renowned for its timeless elegance and innovative spirit. As part of a global powerhouse in the luxury sector, Chanel Canada offers a dynamic environment where creativity and excellence are at the forefront. The brand is committed to fostering an inclusive workplace that values diversity and personal growth, contributing to the collective success of the organization.

1. Safeguard and elevate Chanel’s brand equity, ensuring all marketing initiatives reflect the brand’s values of luxury, creativity, and excellence.
2. Lead the successful launch and amplification of new products, ensuring alignment with Chanel’s heritage and innovation.
3. Define and own the marketing vision and strategic roadmap, aligned with business priorities and brand DNA.
4. Drive commercial growth and market share for Fragrance & Beauty through innovative and data-driven marketing strategies tailored for the Canadian market.
5. Oversee the planning and execution of high-impact, integrated campaigns that deliver strong ROI and elevate brand visibility.
6. Collaborate with cross-functional teams to ensure business objectives are met and exceeded.
7. Identify and leverage market, consumer, and performance insights to drive commercial success and grow market share.
8. Define and lead the 360 orchestrations of trade, client event, and consumer engagement strategy.
9. Develop the customer engagement program, including gifting, eventing, and loyalty programs.
10. Inspire, develop, and lead a high-performing marketing team, fostering a culture of collaboration, creativity, and accountability.

1. Proven leadership experience (10+ years) in a premium/luxury environment or FMCG.
2. Deep understanding of retail, omnichannel, and wholesale landscapes.
3. Strong strategic and analytical thinker with business acumen and marketing expertise.
4. Familiarity with Canadian F&B market trends, consumer expectations, and regulatory requirements.
5. Bilingualism in French and English is an asset.

1. Visionary leadership with the ability to set and communicate clear strategic direction.
2. Exceptional communication and relationship-building skills.
3. Change management expertise, adept at navigating ambiguity and driving innovation.
4. Analytical skills to leverage data and insights in shaping strategies and achieving growth.

10+ years of leadership experience in a premium/luxury environment or FMCG, with a focus on retail, omnichannel, and wholesale landscapes.

Chanel Canada offers a sophisticated work environment that values innovation, excellence, and inclusion. Employees have the opportunity to influence the growth and reputation of an iconic brand and lead breakthrough campaigns and product activations.

Chanel is committed to creating an inclusive culture that nurtures personal growth and contributes to collective progress. The company values the uniqueness of each individual, enhancing the diversity and effectiveness of its teams.