Bvlgari Media Manager

Coral Gables • USA

Friday, October 10, 2025

Bvlgari, a distinguished name in the luxury sector, is part of the esteemed LVMH conglomerate, renowned for its exquisite craftsmanship and innovative designs. As an employer, Bvlgari offers a dynamic and inspiring work environment, encouraging creativity and excellence. The brand is committed to fostering a diverse and inclusive workforce, attracting individuals who are passionate about luxury and innovation.

1. Develop and execute integrated media plans across traditional and digital channels with a luxury focus.
2. Evaluate media opportunities for brand alignment and audience relevance.
3. Present media strategies and post-campaign reports in executive-ready formats.
4. Negotiate premium placements and bespoke packages with top-tier media partners.
5. Coordinate with Rome HQ for approvals, budget accountability, and production workflows.
6. Align media investments with PR and E-Commerce teams to support storytelling and performance goals.
7. Monitor and evaluate emerging media trends and technologies to anticipate shifts in consumer behavior.
8. Drive innovation through curated digital activations and immersive storytelling.
9. Amplify editorial content via strategic display plans and luxury digital platforms.
10. Test brand-safe programmatic initiatives with refined targeting strategies.
11. Manage campaign tagging and tracking to deliver actionable insights to global teams.
12. Plan and execute creator campaigns on social platforms with the PR team.
13. Ensure all media activity adheres to brand safety, compliance, and regulatory standards.
14. Maintain accurate media budget tracking across all channels.
15. Execute and manage purchasing orders according to company guidelines.
16. Oversee invoice processing, credit notes, and Co-Op media agreements with Business Partners.
17. Collaborate with Finance for reconciliation, payment processing, and reporting.
18. Partner with agencies to deliver innovative, brand-elevating ideas aligned with the luxury marketing calendar.
19. Present campaign effectiveness reviews to leadership with clear KPIs and strategic learnings.
20. Deliver competitive and category analysis to inform strategic decisions.
21. Provide data-driven solutions to business challenges through advanced media analytics.
22. Build internal capabilities through consumer insight education and cross-functional collaboration.
23. Identify operational efficiencies to streamline workflows and enhance team productivity.

1. Bachelor’s degree in Marketing, Communications, or related field.
2. 7+ years of experience in media planning/buying within luxury, fashion, or premium lifestyle sectors.
3. Proven expertise in digital media, performance marketing, and traditional luxury channels.
4. Deep understanding of Latin American media landscape and affluent consumer behavior.
5. Experience managing co-op media plans and cross-functional stakeholder alignment.
6. Financial acumen with basic accounting knowledge for budget oversight.
7. Fluency in Spanish is a must; Portuguese is a plus.

1. Strong aesthetic sensibility and cultural fluency in luxury brand storytelling.
2. Excellent written, verbal, and interpersonal communication skills.
3. Agility and ability to react quickly with a strong sense of urgency.
4. Skilled in campaign optimization platforms and media analytics tools.

Minimum 7 years of experience in media planning and buying within the luxury, fashion, or premium lifestyle sectors.

Bachelor’s degree in Marketing, Communications, or related field.

Bvlgari offers a competitive benefits package, including health insurance, retirement plans, and employee discounts.

Bvlgari fosters a culture of boldness and innovation, where team members are encouraged to bring their authentic selves to work. The brand values passion, creativity, and a commitment to excellence, creating an environment where employees can thrive and contribute to the brand's legacy of luxury and sophistication.