Benefit Cosmetics Director of Omni-Channel Marketing

San Francisco • USA

Friday, April 18, 2025

Benefit Cosmetics, a distinguished brand within the luxury beauty sector, is renowned for its innovative products and playful approach to beauty. As part of the LVMH Group, Benefit Cosmetics benefits from the resources and prestige of one of the world's leading luxury goods conglomerates, offering employees a dynamic and supportive environment that fosters creativity and professional growth.

1. Lead the retail-specific marketing strategy to enhance customer shopping experiences and increase channel sales.
2. Collaborate with Account VP or Director, wholesale teams, and retailers to drive eCommerce sales and strategic marketing programs.
3. Act as the account lead for Ulta, Target, and HSN, managing relationships and negotiations with retailer E-commerce Merchants and Marketing teams.
4. Oversee inventory, forecasting, and budgets for online-only channels.
5. Drive cross-functional creative and content needs, ensuring timely asset delivery.
6. Develop and execute a comprehensive omni-channel marketing strategy integrating online and offline activities.
7. Create marketing plans aligned with monthly themes, new product launches, and retailer-specific initiatives.
8. Develop cohesive product launch programs across online and offline channels using various tactics such as media, social media, email, CRM, in-store events, and direct mail.

1. 5-8 years of experience in retail or trade marketing, eCommerce, and merchandising.
2. Strong marketing background preferred.

1. Deep understanding of e-commerce principles, best practices, and current trends.
2. Experience managing online merchandising, digital marketing campaigns, and product catalog optimization.
3. Proven ability to develop and execute integrated marketing strategies across online and offline channels.

A minimum of 5 years of relevant experience in retail or trade marketing, eCommerce, and merchandising is required.

The target salary range for this position in California is $150,000 - $180,000 annually, with eligibility for an annual bonus.

Comprehensive health, dental, and vision plans; a 401(k) plan with employer matching; various paid time off programs; employee discounts/perks; life insurance; disability insurance; and flexible spending accounts.

Benefit Cosmetics fosters a vibrant and inclusive workplace culture that values creativity, innovation, and collaboration. As part of the LVMH Group, the company offers a supportive environment where employees are encouraged to grow and develop their careers.