Balenciaga Performance Media Assistant (Internship)

Balenciaga is a Paris-based luxury fashion house known for avant‑garde design and strong digital presence. The Maison is part of Kering, a global luxury group, and operates with a high level of creative ambition and international reach. Balenciaga combines heritage couture sensibilities with rigorous investment in digital, e‑commerce and sustainability initiatives.

1. Support the Global Performance Media Manager in planning, activating and optimising acquisition campaigns across Paid Search, Social, Affiliation and Display.
2. Coordinate end-to-end campaign delivery with the media agency and external partners, from briefing and creative asset requests to technical setup and final reporting.
3. Monitor daily performance and reallocate budgets to maximise revenue and ROAS across markets and channels.
4. Analyse site traffic and multi‑channel user journeys to extract actionable insights that inform media planning and on‑going optimisation.
5. Manage creative asset needs for performance campaigns and ensure all copy and visuals respect the Maison’s brand image.
6. Produce campaign reports, ad hoc analyses and performance reviews to support strategic decisions.

1. First professional experience in performance acquisition campaign management, with demonstrable work on SEA (including Shopping).
2. Solid understanding of digital acquisition channels (Paid Search, Social, Affiliation, Display), ideally from e‑commerce or agency exposure.
3. Fluent in French and English (written and spoken).
4. Highly organised, autonomous and solution‑oriented with strong attention to detail.
5. Analytical mindset with the ability to synthesise insights from complex, multi‑source data.
6. Advanced Excel skills and comfortable preparing presentations in PowerPoint.
7. Familiarity with Google Ads, Meta Business Manager, Looker Studio and GA4 is a strong advantage.

1. Google Ads
2. Meta Business Manager
3. Looker Studio
4. GA4
5. Excel
6. PowerPoint
7. Paid Search
8. Social
9. Affiliation
10. Display

A first hands‑on experience managing performance acquisition campaigns is required, with particular emphasis on SEA (including Shopping). Experience gained in e‑commerce environments or specialised media/marketing agencies is preferred.

Currently enrolled in or recently graduated from a university degree or specialised programme in Marketing, Digital Marketing, Business, Economics or a related discipline.

Balenciaga fosters a high‑performance, creatively driven environment with an international outlook. As part of the Kering group, the Maison emphasises professional development, digital innovation and a commitment to diversity and inclusion across its teams.