Alaïa Senior Area Manager Europe

Paris • France

Wednesday, July 2, 2025

Alaïa, a distinguished name in the luxury fashion industry, is renowned for its timeless elegance and innovative designs. As part of a prestigious conglomerate, Alaïa offers an unparalleled environment for professionals seeking to advance their careers in a dynamic and sophisticated setting. The brand is committed to fostering talent and providing opportunities for growth within the global luxury market.

1. Implement the wholesale strategy as defined by the brand.
2. Manage and drive performance across a network of multi-brand and department stores, achieving sell-in and sell-out targets as well as retail excellence.
3. Anticipate and negotiate seasonal Open-To-Buy (OTB) in alignment with the brand's objectives.
4. Build strong partnerships with wholesale partners through effective daily communication.
5. Supervise showroom appointments, collaborating closely with buyers to define seasonal assortments.
6. Conduct weekly sales and stock analysis, supporting performance through swaps, reorders, or incentives when possible.
7. Lead bi-monthly commercial follow-up meetings with partners to evaluate performance, define actions, align on objectives, and share brand updates and strategy.
8. Negotiate partnerships and expand the department store network with a selective distribution approach.
9. Create synergies with the Retail team to ensure shop-in-shop networks reflect the brand's retail strategy.
10. Provide in-depth analysis of brand performance mid-season and end-of-season, including other numerical, retail, and CRM KPIs.
11. Maximize marketing investments by developing precise marketing plans with each partner, ensuring optimal visibility and alignment with the brand's communication calendar.
12. Oversee payment and delivery follow-ups with logistics and accounting services.
13. Manage a Wholesale Account Executive for Europe.

1. Over 5 years of account management experience, with a focus on developing luxury franchise business in the European market.
2. Established network with wholesale partners, particularly department stores and key accounts across Europe.
3. Ability to establish and maintain relationships with international partners.
4. Effective negotiation skills.
5. Willingness and ability to travel internationally to ensure the desired level of excellence for the brand.
6. Organize training sessions with key accounts.
7. Ability to effectively communicate the brand's vision to all partners.

1. Proficiency in Excel (capable of managing complex spreadsheets) and PowerPoint.
2. Quantitative skills to analyze sales performance, identify trends, and provide business development recommendations.
3. Ability to establish internal relationships and lead projects across various departments.
4. Fluency in English; proficiency in Italian is a plus.

A minimum of 5 years in account management within the luxury sector, focusing on the European market.

Comprehensive benefits package including health insurance, retirement plans, and exclusive discounts on brand products.

Alaïa fosters a culture of creativity and excellence, where innovation is encouraged, and collaboration is key. The workplace is characterized by a commitment to quality and a passion for luxury fashion, providing a stimulating environment for professionals dedicated to advancing their careers.