A. Lange & Söhne PR & Communications Manager

Berlin • Germany

Tuesday, June 17, 2025

A. Lange und Söhne, a prestigious name in the luxury watchmaking industry since its revival in 1994, is renowned for its commitment to excellence and innovation. As part of the Richemont Group, the brand benefits from a global network and resources, allowing it to continue its legacy of crafting exceptional timepieces while fostering a dynamic and forward-thinking work environment.

1. Develop and enhance the brand positioning of A. Lange und Söhne in Europe through strategic public relations initiatives.
2. Manage public communication and brand image, including planning and overseeing media and PR budgets.
3. Coordinate and brief international PR and creative agencies, as well as internal stakeholders, while maintaining relationships with international press and market influencers.
4. Plan comprehensive media strategies for European markets in collaboration with the Head of Marketing and the Headquarter Media Team, covering digital marketing, print media, and out-of-home campaigns.
5. Monitor press coverage using KPI-based dashboards in collaboration with headquarters.
6. Organize and potentially participate in photoshoots, interviews, and press events.
7. Serve as the PR contact for all stakeholders, including boutiques, particularly concerning the communication of new products.
8. Plan and manage European press and public relations activities.
9. Develop targeted campaign strategies in collaboration with headquarters for PR and media channels, integrating them into 360-degree marketing campaigns.

1. Bachelor's degree in Marketing or a related field.
2. 5-10 years of experience in PR, either agency-side or industry-side, preferably in the international luxury sector.
3. Experience in digital marketing, SEA, and social media is advantageous.

1. Analytical skills with experience in Google Analytics or similar tools.
2. Strong affinity for quality, lifestyle, and luxury goods.
3. Cost awareness and strategic planning skills.
4. Experience managing external service providers, ideally with international exposure.
5. Fluency in German and English; additional languages are a plus.
6. Proficiency in Microsoft Office Suite.
7. Strong communication and interpersonal skills.
8. Organizational talent and team collaboration skills.
9. High resilience and stress management capabilities.

5-10 years of experience in PR, preferably within the luxury sector, with a focus on international markets.

Bachelor's degree in Marketing or a related field.

Competitive compensation package including a 13th salary, bonus, and monthly shopping voucher.

Flexible working hours, sabbaticals, home office options, ergonomic workspaces, health benefits, family-friendly policies, and comprehensive development opportunities.

A. Lange und Söhne fosters a culture of excellence and innovation, deeply rooted in its rich heritage while embracing modernity. As part of the Richemont Group, the company offers a collaborative and supportive environment, encouraging personal and professional growth. Employees are united by a shared passion for luxury craftsmanship and a commitment to never stand still.