A. Lange & Söhne Marketing & Communication Specialist

Seoul • South Korea

Friday, April 18, 2025

A. Lange & Söhne, a prestigious name in the world of haute horlogerie, is renowned for its exceptional craftsmanship and timeless elegance. As part of the Richemont Group, a global leader in luxury goods, A. Lange & Söhne offers a unique opportunity to work within a network of esteemed brands, providing an enriching environment for professional growth and development.

1. Plan and execute comprehensive marketing strategies aligned with brand objectives.
2. Develop and manage an annual marketing calendar across offline and digital channels.
3. Oversee the execution of campaigns including advertising, PR, social media, and events.
4. Collaborate with internal teams and external agencies to deliver high-quality brand messaging.
5. Analyze performance metrics and adjust strategies for maximum ROI.
6. Identify partnership and sponsorship opportunities aligned with brand positioning.
7. Ensure brand consistency and excellence across all marketing assets.
8. Monitor market trends and competitor activities to inform strategy.
9. Manage marketing budget and report on campaign effectiveness.

1. Minimum 5 years of experience in luxury, fashion, or lifestyle brand marketing.
2. Strong understanding of the luxury market and high-net-worth clientele.
3. Experience in end-to-end campaign management (from concept to execution).
4. Proficiency in both creative and analytical thinking.
5. Solid network of media or agency contacts.
6. Familiarity with digital marketing tools and analytics platforms.
7. Ability to create compelling storytelling aligned with brand heritage.
8. Comfortable working in a fast-paced, detail-oriented environment.
9. Experience managing events or VIP activations.

1. Strong project management skills with attention to detail.
2. Proficient in digital marketing, social media platforms, and data analysis tools.
3. Excellent communication skills in English.
4. Passion for luxury products, especially horology.

Minimum 5 years of experience in luxury, fashion, or lifestyle brand marketing.

The role offers a competitive benefits package, including opportunities for professional development within a prestigious luxury brand.

A. Lange & Söhne fosters a culture of excellence, innovation, and meticulous attention to detail, reflecting its commitment to maintaining the highest standards in luxury watchmaking. Employees are encouraged to embody the brand's values of precision and elegance in a collaborative and dynamic work environment.