Christian Dior Digital Marketing Intern

Parfums Christian Dior, a distinguished entity within the LVMH conglomerate, epitomizes the quintessence of luxury and innovation in the realm of perfumes and cosmetics. Since its inception in 1947, the brand has been a beacon of excellence, creativity, and expertise, continually redefining the codes of French style and luxury. With a global presence, Dior offers its employees the opportunity to be part of a dynamic and forward-thinking collective, fostering an environment where creativity and passion drive success.

1. Collaborate with the Travel Retail APAC Regional Marketing team to enhance growth in e-Travel Retail, including e-retail, e-trade, and social media.
2. Facilitate the scaling of Travel Retail digital campaigns across APAC by providing regions with necessary guidance, tools, and content.
3. Adapt digital assets such as banners, visuals, and social media content to meet regional retailer requirements.
4. Assist in translating content from English to Chinese, ensuring adherence to the brand's tone of voice.
5. Support the preparation of online product assortments.
6. Ensure the proper execution of content and assets by retailers.
7. Monitor and measure the success of Dior's and competitors' digital campaigns to optimize strategies.
8. Report on best practices, trends, and activities in digital travel retail, including digital marketing, SEM, paid media, social media, and omnichannel strategies.
9. Utilize data, business intelligence reporting, and consumer profiling to understand the connected travel retail client.
10. Update and compile product information and pack shots.
11. Support in-house adaptation of banners.

1. Ability to commit to a 6-month internship (January 26 to June 26).
2. University student or recent graduate seeking in-depth knowledge in digital marketing within a leading luxury beauty brand.
3. Competency in Adobe Photoshop, Microsoft PowerPoint, and Excel.
4. Fluency in English is required; proficiency in Chinese is preferred.
5. Previous experience in e-commerce is advantageous.
6. Understanding of best practices across social platforms such as WeChat, Instagram, and Facebook.
7. Creative mindset with strong luxury/business acumen.
8. Highly motivated, fast learner with strong attention to detail.
9. Enjoys teamwork and possesses a positive attitude with good project management skills.
10. Digitally savvy, organized, open-minded, agile, and energetic.
11. Desire to work in a multicultural environment.

1. Digital marketing expertise
2. Proficiency in Adobe Photoshop
3. Strong command of Microsoft PowerPoint and Excel
4. Bilingual communication skills (English and Chinese)
5. E-commerce experience
6. Social media platform proficiency
7. Creative and analytical thinking
8. Project management
9. Team collaboration
10. Attention to detail

Beginner level experience in digital marketing or e-commerce is preferred.

University student or recent graduate.

The role offers a challenging environment with daily learning opportunities and passionate team members. Parfums Christian Dior, as part of LVMH, provides a career perspective with a global presence and continuous growth within 75 distinguished Houses.

Parfums Christian Dior fosters a culture of innovation and creativity, encouraging employees to develop new skills and overcome challenges. The company values authenticity and dreams, driving forward with a collective passion that is both inclusive and forward-thinking.