Fendi In-Store Marketing Manager

Fendi, a prestigious name in the luxury fashion industry, is part of the LVMH conglomerate, renowned for its portfolio of iconic brands. As an employer, Fendi offers an environment that fosters creativity and innovation, providing employees with the opportunity to contribute to the legacy of a brand synonymous with elegance and sophistication.

1. Monitor boutique-level business performance to derive insights for growth through ad hoc retail analysis and regular reporting.
2. Manage budgets and targets for specific retail initiatives.
3. Assess, develop, and promote the usage of current and new methodologies and tools, maintaining an omnichannel approach to ensure consistent delivery on key retail KPIs.
4. Liaise with the Europe Retail Operations team to support the store in meeting deadlines.
5. Develop in-boutique and out-of-boutique clienteling animations in line with company guidelines and business goals.
6. Initiate, lead, and monitor all marketing activities, including CRM, clientele, events, and digital, according to Corporate and Regional guidelines.
7. Ensure excellent usage of CRM tools in-store and follow up with client advisors to ensure target completion.
8. Advise and coach store teams on the implementation of clientele guidelines and initiatives.
9. Build a network of partners, contacts, and suppliers to achieve targeted results efficiently and uphold high company standards.

1. At least 7 years of experience in a retail company within an international environment; experience in luxury fashion is a plus.
2. MBA or Degree in luxury program, marketing, or business-related subjects.

1. Understanding of retail traffic drivers and retail analytics.
2. Ability to review data, identify opportunities, and develop action plans.
3. Excellent interpersonal and communication skills.
4. Proactive attitude with strong project management and problem-solving skills.
5. Goal-oriented with high attention to detail and multitasking abilities.
6. Passion and curiosity about luxury fashion industry trends.
7. Proficiency in MS Office tools and BI programs.
8. Fluency in English.

Minimum of 5 years of relevant experience.

MBA or Degree in luxury program, marketing, or business-related subjects.

Fendi offers a dynamic work environment with opportunities for professional growth and development, along with the prestige of working for a leading luxury brand.

Fendi's workplace culture is characterized by a commitment to excellence, creativity, and innovation. Employees are encouraged to contribute their unique perspectives and skills to uphold the brand's esteemed reputation in the luxury fashion industry.