Bvlgari Marketing and Digital Media Manager

Bulgari, a prestigious name in the luxury sector, is renowned for its exquisite watches and jewelry. As part of the esteemed LVMH Group, Bulgari benefits from the conglomerate's extensive resources and global reach, offering employees a dynamic and enriching work environment. The brand is committed to innovation, excellence, and the cultivation of talent within the luxury industry.

1. Develop and manage comprehensive marketing plans and activations for Directly Operated Stores (DOS), Travel Retail, and support Wholesale partners.
2. Identify and collaborate with third parties for database mining to recruit clients across various spending thresholds, from regular business to high jewelry.
3. Design and execute events aimed at enhancing brand visibility, increasing store traffic, recruiting new clients, and boosting consumer engagement.
4. Implement creative and data-driven SEO and SEM strategies to improve search rankings.
5. Analyze market trends, competitor activities, and customer insights to identify growth opportunities.
6. Collaborate with Retail and CRM teams to support key client management and align marketing strategies with sales growth.
7. Manage the marketing budget, ensuring effective allocation of resources and conducting ROI analysis for all activities.

1. Bachelor’s degree in Marketing, Business Administration, or a related field. Master’s degree is a plus.
2. Minimum 5 years of trade marketing experience, including at least 2-3 years in a management role, preferably in the luxury, fashion, or jewelry sector.
3. Strong understanding of retail environments and promotional strategies.

1. Excellent project management, organizational, and analytical skills.
2. Exceptional communication, negotiation, and relationship-building abilities.
3. Proficiency in MS Office Suite; experience with CRM or trade marketing tools is an advantage.
4. Creative thinker with a passion for the jewelry industry and a keen eye for detail.

Minimum 10 years of experience in marketing, with at least 2-3 years in a management role within the luxury, fashion, or jewelry sector.

Bachelor’s degree in Marketing, Business Administration, or a related field. Master’s degree is a plus.

Employees enjoy a comprehensive benefits package, including health and wellness programs, professional development opportunities, and access to exclusive brand events.

Bulgari fosters a culture of creativity, innovation, and excellence. The company values diversity and encourages a collaborative environment where employees are empowered to contribute to the brand's legacy of luxury and sophistication.