Zenith Digital Marketing Assistant Manager

Zenith, a distinguished name in the luxury watch industry, operates under the esteemed LVMH Group, a global leader in luxury goods. Known for its innovative spirit and commitment to excellence, Zenith offers a dynamic work environment that fosters creativity and professional growth. As part of the LVMH family, employees benefit from a rich heritage of craftsmanship and cutting-edge design.

1. Increase brand awareness and desirability of Zenith in Japan through global brand and product websites.
2. Lead the evolution and deployment of the HQ Global E-business and CRM strategy in Japan.
3. Implement CRM tools and activities in alignment with global initiatives.
4. Manage the LVMH Clientelling application, MyZenith, in collaboration with the Sales department.
5. Develop and execute digital marketing strategies across owned media platforms such as LINE, Facebook, and Instagram.
6. Plan and conduct high ROI digital paid media campaigns and strengthen SEM efforts with agency management.
7. Analyze and report on SNS activations and digital marketing performance to local and HQ teams.
8. Monitor and analyze web statistics to ensure traffic growth and user engagement.
9. Manage the annual budget and ensure transparency of spending for all activities.
10. Coordinate with external agencies for maintenance and payment execution.
11. Oversee and support ad-hoc projects, ensuring timely completion and reporting to management.

1. University degree in Marketing, Economy, Business, or Finance.
2. Minimum 5 to 7 years of experience in digital and mobile marketing within the Watch, Fashion, Luxury, or FMCG sectors.
3. Experience in CRM management, E-commerce, and global brand initiatives preferred.
4. Business analysis experience required.
5. Proficiency in LINE marketing.
6. Business-level proficiency in English (TOEIC 800+) and Japanese.

1. Agility in digital media and customer engagement strategies.
2. Strong presentation and communication skills.
3. Commercial awareness and market interest.
4. Creative mindset with an interest in Watch, Fashion, Art, Sports, Music, and Entertainment.
5. Proficiency in digital analytic tools including Microsoft software, Google Analytics, Salesforce, Syrus, and SAP.
6. MAC usability is a plus.
7. Highly motivated and self-starting attitude.

Minimum of 5 years in digital and mobile marketing, preferably within the luxury or FMCG sectors.

University degree in Marketing, Economy, Business, or Finance.

Employees enjoy a hybrid working mode, combining the flexibility of remote work with the collaborative environment of the office.

Zenith fosters a culture of innovation and excellence, encouraging employees to explore new ideas and contribute to the brand's legacy of craftsmanship and design. The workplace is dynamic, with a focus on creativity and professional development.