Yves Saint Laurent Communication Executive

Taipei • Taiwan

Tuesday, March 11, 2025

Saint Laurent, a distinguished brand under the Kering Group, is renowned for its pioneering spirit in luxury prêt-à-porter since its inception in 1961. As part of Kering, a global leader in luxury fashion, Saint Laurent offers a dynamic and innovative work environment, fostering talent and creativity across its diverse and inclusive workforce.

1. Assist in planning, organizing, and implementing Marketing and PR activities to enhance brand image and product awareness in alignment with corporate strategies.
2. Plan, implement, and manage public relations, influencer, and celebrity strategies.
3. Transmit the brand's value and reinforce the company's strengths against market competition.
4. Monitor post-event results, evaluate campaign effectiveness, and share best practices.
5. Liaise with agencies for project and event execution.
6. Manage sample and showroom operations.
7. Compile PR and communications reports.
8. Support all press-related correspondence and coordination.
9. Coordinate with regional markets and headquarters for editorial shooting.
10. Measure and produce reports on each PR campaign.
11. Utilize various channels to optimize campaign reach and success.
12. Build and maintain relationships with journalists, influencers, and celebrities.
13. Stay updated with PR and industry trends and best practices.
14. Assist in any ad hoc projects as assigned.

1. Degree holder or equivalent in marketing, communication, or related disciplines.
2. Minimum 3 years of proven experience in Public Relations with strong media, influencer, and celebrity management relationships.

1. Detail-oriented and well-organized.
2. Ability to work in a fast-paced environment and under pressure.
3. Strong communication and interpersonal skills.
4. Proficient in computer skills and multimedia applications, including Microsoft Office and Adobe Photoshop.
5. Excellent command of written and spoken English and Chinese.

A minimum of 3 years of proven experience in Public Relations, with established relationships in media, influencer, and celebrity management.

Degree in marketing, communication, or related disciplines.

Saint Laurent offers a stimulating and fulfilling workplace environment with opportunities for learning and growth, supported by Kering's commitment to talent development and internal mobility.

Kering and Saint Laurent are committed to fostering a diverse workforce, promoting leadership skills, and helping employees reach their full potential in a stimulating environment. Diversity in all forms enriches the workplace, opening opportunities for talent expression and adaptation to a changing world.