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Vacheron Constantin Marketing Manager
Vacheron Constantin, a distinguished name in haute horlogerie, is part of the esteemed Richemont Group. With a legacy spanning over 270 years, it stands as the oldest watch manufacturer in continuous operation since 1755. Headquartered in Geneva, Switzerland, Vacheron Constantin boasts a global network of nearly 200 retail points across 36 countries, where its community of horologists, artisans, and professionals share a passion for heritage and innovation.
- Lead and execute trade marketing plans to achieve sales targets across all channels, including internal and external boutiques and wholesalers.
- Present and implement marketing plans to retail and wholesale partners, adjusting the marketing calendar as needed.
- Design, create, and execute varied events, both online and offline, such as product launches, sales events, and manufacturing visits.
- Optimize resources to enhance return on investment (ROI) across different markets.
- Ensure alignment of marketing calendar and campaigns with sales forecasts.
- Continuously analyze market context, emerging trends, and potential opportunities to provide strategic recommendations.
- Manage relationships with journalists and influencers in collaboration with the PR agency, aligning marketing strategies with the overall strategic plan.
- Oversee visual merchandising concepts, ensuring consistency and developing event displays for the flagship store.
- Manage the A&P budget meticulously, tracking expenses and allocating resources effectively for all marketing activities.
- Plan and manage the budget for events and visual merchandising monthly and annually, conducting regular analysis with local management control and headquarters.
- Master's degree or equivalent in Marketing or related field.
- 5 to 8 years of experience in marketing, preferably within the luxury sector.
- Excellent interpersonal and teamwork skills.
- Strong client orientation.
- Proficiency in French and English.
5 to 8 years of experience in marketing, ideally within the luxury industry.
Master's degree or equivalent in Marketing or related field.
Offers a stimulating work environment within passionate teams, along with career development opportunities and international mobility within the Richemont Group.
Vacheron Constantin fosters a culture of excellence, collaboration, and innovation. The company values the transmission of savoir-faire and encourages the emergence of new ideas through individual expertise and collective experiences. Employees are part of a community that cherishes its rich heritage while ambitiously building a brighter future.