Tapestry Ecommerce Project Manager

London • UK

Wednesday, December 18, 2024

Tapestry, Inc. stands as a distinguished global house of brands, encompassing Coach, Kate Spade New York, and Stuart Weitzman. Renowned for its commitment to innovation and inclusivity, Tapestry fosters an environment where individuality is celebrated and creativity is unleashed. As part of a conglomerate that values equity and diversity, Tapestry offers a dynamic workplace where ambitions are nurtured and achievements are recognized.

1. Support the Director, Wholesale – MEAI in developing and implementing the Ecommerce strategy for UAE, Kuwait, Saudi Arabia, South Africa, and India.
2. Collaborate with franchise/distributor partners to roadmap, initiate, and launch Coach & Kate Spade Ecommerce platforms.
3. Establish KPIs and growth pillars for the Ecommerce channel.
4. Drive conversion and Average Unit Retail (AUR) initiatives to support Ecommerce growth across markets.
5. Conduct sales analysis to inform merchandising optimizations and provide recommendations.
6. Partner with Buying teams to align on Ecommerce buys and product performance analysis.
7. Manage and support Online Merchandisers for effective site merchandising and customer journey optimization.
8. Oversee product data and content processes to ensure timely launches and promotions.
9. Manage translations for site content to meet launch timelines.
10. Optimize product findability, navigation, and category pages.
11. Collaborate with Franchise/Distributor teams on omni-channel strategies and geo-targeting campaigns.
12. Lead strategic conversion initiatives and A/B testing to drive commercial results.
13. Support digital projects aligned with annual sales plans, focusing on customer experience.
14. Analyze onsite customer behavior using analytics tools to optimize user experience.
15. Partner with Marketing, PR, and CRM teams to execute online campaigns.
16. Maintain relationships with Europe and Global Ecommerce teams and other departments.
17. Monitor competitor sites and stay updated on Ecommerce trends and best practices.

1. 4-5+ years of experience in Ecommerce with trading or merchandising expertise.
2. Experience with website launches and Ecommerce platform builds.
3. Desirable experience working with Middle East, Africa, and India regions.
4. Background in online retail within a multi-channel, globally branded environment.
5. Proficiency in Demandware, Salesforce, and Shopify.

1. Strong analytical and data-driven approach.
2. Proficiency in Word, PowerPoint, and Excel.
3. Excellent organizational, communication, and presentation skills.
4. Ability to multitask under tight deadlines with a strong sense of urgency.
5. Strong problem-solving skills and proactive initiative.
6. Adaptability to last-minute requests and changes.
7. Positive and can-do attitude.

4-5+ years in Ecommerce with a focus on trading or merchandising, preferably in a global, multi-channel retail environment.

Hybrid working model with 3 days in office and 2 days remote, Flex Fridays, 1 paid volunteering day per year, learning and development opportunities, internal mobility, regular social events, equity, inclusion, and diversity initiatives, 25 days holiday plus bank holidays, up to 50% discount on Tapestry brands, private healthcare, dental cover, eyecare vouchers, employee assistance program, employer pension contribution, and gym discounts.

Tapestry, Inc. cultivates a workplace culture that values courage, creativity, and customer focus. Employees are encouraged to embrace change, drive results, and build effective relationships. The company supports learning and innovation, ensuring a dynamic and inclusive environment where diverse perspectives are valued.