TAG Heuer Operational Marketing Assistant Internship

Paris • France

Thursday, April 10, 2025

TAG Heuer, a distinguished brand within the LVMH Group's Watches & Jewelry division, is celebrated for its aesthetic excellence, reliability, and innovative spirit. With over 160 years of pioneering Swiss horological precision, TAG Heuer embodies a unique identity by merging performance, audacity, and craftsmanship.

1. Participate in the development and execution of 360° marketing plans for product launches in the France & Belux markets.
2. Assist in organizing events and partnerships to enhance consumer relationships and brand growth.
3. Support the implementation of the annual media plan and coordinate magazine photo shoots.
4. Ensure the delivery of monthly reports and manage technical submissions for advertising with press titles.
5. Engage in local event organization with wholesalers, franchises, and partners.
6. Contribute to the 360° communication of brand campaigns and new products.
7. Monitor CRM activities including newsletters, mailings, and WhatsApp communications.
8. Oversee Tagheuer.com for updates and accuracy.
9. Collaborate with the PR Manager to meet journalists' needs during key events like Geneva Watch Days.
10. Coordinate photo shoots and manage stock for influencers, press, and celebrities.
11. Consolidate PR support documents such as lookbooks and tracking files.

1. Pursuing a degree in business school or equivalent program with a focus on operational marketing or communication.
2. Fluent in English.

1. Proficient in standard office software (PowerPoint, Excel) and ideally Photoshop.
2. Organized, detail-oriented, proactive, and curious.
3. Capable of working autonomously and as part of a team with strong interpersonal skills.
4. Possess a keen product sensitivity beyond marketing skills.

No prior experience required, but a keen interest in operational marketing and communication is essential.

Currently enrolled in a business school or equivalent program.

Opportunity to gain hands-on experience in a prestigious luxury brand within the LVMH Group.

TAG Heuer fosters a dynamic and innovative work environment that encourages creativity and collaboration. As part of the LVMH Group, the brand values performance, audacity, and craftsmanship, providing a platform for professional growth and development in the luxury fashion industry.