TAG Heuer Operational Marketing Assistant Intern

Paris • France

Wednesday, October 15, 2025

TAG Heuer, a distinguished brand under the LVMH conglomerate, is renowned for its innovative spirit and technological prowess in Swiss watchmaking, boasting over 160 years of precision and audacity. As part of the Watches & Jewelry division, TAG Heuer offers a dynamic environment for those eager to contribute to the legacy of a prestigious brand.

1. Participate in the development and execution of 360° marketing plans for the France & Belux markets, including events and partnerships to enhance consumer relations and brand growth.
2. Support communication initiatives by assisting in the implementation of the annual media plan, organizing magazine photoshoots, and compiling monthly press reviews.
3. Manage CRM activities including newsletters, mailings, and WhatsApp communications.
4. Monitor Tagheuer.com for updates and ensure accurate reporting.
5. Coordinate technical submissions for print and web advertising in collaboration with the graphic design agency.
6. Assist in organizing local events with wholesalers, franchises, and partners.
7. Collaborate with the PR Manager to fulfill journalist requests during key events such as Geneva Watch Days.
8. Coordinate photoshoots and manage inventory for influencers, press, and celebrities.
9. Consolidate PR support documents including lookbooks and tracking files.

1. Currently pursuing a degree in business school or an equivalent program with a focus on operational marketing or communication.
2. Fluent in English.

1. Proficiency in standard office software (PowerPoint, Excel) and ideally Photoshop.
2. Strong organizational and analytical skills.
3. Proactive and curious mindset.
4. Ability to work autonomously and as part of a team.
5. Excellent interpersonal skills.
6. Product sensitivity and understanding.

Entry-level experience, suitable for beginners.

Pursuing a degree in business or a related field.

The internship offers an immersive experience in a leading luxury brand, providing exposure to high-profile marketing and communication activities.

TAG Heuer fosters a culture of innovation, performance, and craftsmanship, encouraging employees to push boundaries and excel in their fields. The workplace is characterized by a collaborative spirit and a commitment to excellence.