Swatch PR & Marketing Manager
Swatch, a renowned brand within The Swatch Group, is a leader in the watchmaking industry, celebrated for its innovative designs and vibrant timepieces. The Swatch Group, headquartered in Switzerland, is a global conglomerate that encompasses a diverse range of watch brands, each with its unique identity and market presence. As an employer, Swatch is committed to fostering creativity, innovation, and excellence in its workforce, offering a dynamic and inclusive environment for professional growth.
- Develop and implement comprehensive PR and marketing strategies for Swatch and Flik Flak brands.
- Manage media relations and cultivate strong relationships with key stakeholders and influencers.
- Coordinate and oversee marketing campaigns, ensuring alignment with brand objectives and market trends.
- Analyze market data and consumer insights to inform marketing strategies and initiatives.
- Collaborate with cross-functional teams to ensure cohesive brand messaging across all channels.
- Organize and manage promotional events and product launches to enhance brand visibility.
- Monitor and report on the effectiveness of marketing campaigns and adjust strategies as necessary.
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience in PR and marketing within the luxury or fashion industry.
- Strong understanding of brand management and consumer behavior.
- Excellent communication and interpersonal skills.
- Proficiency in digital marketing and social media platforms.
- Strong analytical and strategic thinking abilities.
- Ability to manage multiple projects and meet deadlines.
A minimum of 5 years of experience in PR and marketing roles, preferably within the luxury or fashion sectors.
Bachelor's degree in Marketing, Communications, or a related field.
Competitive benefits package including health insurance, retirement plans, and employee discounts on Swatch Group products.
Swatch fosters a culture of creativity and innovation, encouraging employees to push boundaries and explore new ideas. The company values diversity and inclusivity, creating a supportive environment where all team members can thrive and contribute to the brand's success.


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