Swatch E‑Commerce & Digital Marketing Coordinator

Swatch Group is a global leader in watchmaking, bringing together a portfolio of luxury, premium and mass‑market watch brands under a single corporate umbrella. The Group combines traditional watchmaking craftsmanship with advanced technological expertise and operates an extensive retail and wholesale network, including specialist boutiques and multi‑brand points of sale.

1. Manage and maintain online product catalogues, pricing, inventory visibility and content on the brand's e‑commerce channels for the Greek market.
2. Plan, execute and optimise digital marketing campaigns across paid search, social and display to drive traffic, conversion and revenue.
3. Coordinate email and CRM campaigns in partnership with local commercial teams to maximise retention and lifetime value.
4. Monitor site performance and user behaviour using analytics tools; produce regular KPI reports and actionable insights to improve conversion and UX.
5. Work closely with merchandising, retail and external agencies to align online assortments, launch planning and promotion calendars.
6. Ensure digital assets (product pages, imagery, copy) comply with brand guidelines and meet high standards of visual merchandising.
7. Provide day‑to‑day support for e‑commerce operations during the maternity cover period, including ad hoc troubleshooting and stakeholder communication.

1. Bachelor’s degree in Marketing, Business, Communications or a related discipline, or equivalent practical experience.
2. Proven experience in e‑commerce and digital marketing within retail; preferably 2–4 years.
3. Strong analytical ability with experience using web analytics to drive commercial decisions.
4. Excellent written and verbal communication skills; ability to liaise with internal teams and external agencies.
5. Attention to detail and a strong sense of visual merchandising consistent with luxury brand standards.

1. Google Analytics
2. Google Ads
3. Facebook/Instagram Ads Manager
4. Email marketing platforms (examples: Mailchimp, Klaviyo, Salesforce Marketing Cloud)
5. E‑commerce platform experience (product upload, CMS and catalogue management)
6. Microsoft Excel (data manipulation and reporting)
7. SEO fundamentals and on‑page optimisation
8. Campaign performance analysis and KPI reporting

2–4 years of hands‑on experience in e‑commerce operations and digital marketing, preferably within retail or the luxury goods sector; experience coordinating campaigns with external agencies and cross‑functional commercial teams.

Bachelor’s degree in Marketing, Business, Communications or a related field (or equivalent professional experience).

Swatch Group combines a heritage of craftsmanship with a forward‑looking, innovation‑driven mindset. The workplace is internationally oriented and commercially focused, offering exposure to cross‑brand collaboration across retail, product and digital teams while maintaining high standards of brand presentation.