Swatch Digital Customer Experience Project Leader

Swatch is a globally recognized brand known for its innovative and eye-catching designs. Since 1983, Swatch has been a leader in the watch industry, constantly pushing boundaries with its collections, sports collaborations, and artistic partnerships. Headquartered in Switzerland, Swatch is a vibrant and dynamic company that embraces creativity and boldness, aiming to make the world more colorful and exciting.

1. Facilitate the implementation and management of the brand loyalty program.
2. Support the deployment of the loyalty program across various platforms to ensure optimal brand experiences in retail stores, online, and on social media.
3. Oversee daily operations of the customer loyalty program within a Salesforce ecosystem.
4. Create and execute initiatives to engage customers and enhance brand loyalty.
5. Design and execute customer retention campaigns through communication channels such as email marketing and push notifications.
6. Develop content to maintain customer interest, including newsletters, blog posts, contests, and interactive content.
7. Identify and resolve customer experience pain points with cross-functional teams.
8. Address technical issues related to customer accounts or program functionality.
9. Analyze trends and suggest program adjustments to improve retention.
10. Create and share monthly reports with stakeholders.

1. Bachelor’s degree in digital, marketing studies, or a related field.
2. 5 years of experience in CRM program content creation and customer relations.
3. Experience collaborating with IT departments, Retail & E-commerce, and establishing a Community Program in industries such as cosmetics, hospitality, or retail.

1. Creative with strong data management skills.
2. Comfortable communicating with both technical and non-technical audiences.
3. Project leadership and multitasking abilities.
4. Familiarity with MS Office, project management, Salesforce modules, and newsletter tools.
5. Customer-oriented with 360° communication skills.

5 years specializing in CRM program content creation and customer relations.

Bachelor’s degree in digital, marketing studies, or a related field.

The role offers the opportunity to work in a dynamic and creative environment, contributing to a globally recognized brand.

Swatch fosters a vibrant and dynamic workplace culture, encouraging creativity and innovation. The company is headquartered in Biel/Bienne, Switzerland, and is known for its bold and colorful approach to design and business.