Sephora Social & Community Marketing Manager

Singapore Singapore

Thursday, February 6, 2025

Sephora, a leading beauty retailer and part of the prestigious LVMH luxury conglomerate, is renowned for its innovative approach to beauty and retail. With a presence across eight countries in the Asia Pacific region, including flagship stores in Singapore, Kuala Lumpur, and Sydney, Sephora is at the forefront of the beauty industry, offering a dynamic and inclusive work environment where creativity and diversity are celebrated.

1. Develop and manage community engagement strategies to enhance brand consideration and social share of voice across Southeast Asia and Oceania.
2. Oversee and expand influencer programs, including micro, nano, and mid-macro influencers, in collaboration with local marketing teams.
3. Coordinate with external agencies to ensure timely delivery of content aligned with influencer and brand ambassador programs.
4. Create and deploy regional community toolkits for trend-led marketing campaigns, maintaining Sephora's brand codes and expressions.
5. Analyze and report on engagement metrics across owned and earned social platforms using influencer marketing data.
6. Innovate and test new ideas to improve community engagement and marketing execution.
7. Serve as the primary community contact for brand partners, advising on influencer marketing strategies to achieve business objectives.
8. Manage regional agencies and budgets, ensuring efficient invoice processing and vendor payments.
9. Lead cross-functional partnerships within the organization, including marketing, merchandising, and retail operations.
10. Demonstrate Sephora's values of client service, innovation, expertise, balance, respect, teamwork, and initiative.

1. Minimum of 5 years of professional experience in social media and influencer marketing, preferably within the retail or beauty industry.
2. Experience in PR events is advantageous.
3. Strong project management and strategic planning skills.
4. Proven ability to manage budgets and work within a fast-paced, entrepreneurial environment.
5. Experience collaborating with cross-functional teams to meet business objectives.

1. Proficiency in Microsoft Word, Excel, and PowerPoint.
2. Strong management and leadership skills.
3. Ability to organize and manage multiple projects with attention to detail.
4. Innovative and creative mindset with a focus on commercial outcomes.
5. International exposure and understanding of team culture and dynamics.

At least 5 years of experience in social media platforms and influencer marketing, preferably within the retail or beauty industry.

Sephora offers a vibrant work environment with opportunities for professional growth and development. Employees benefit from personalized career plans, training, and the chance to work with talented leaders and teams. The company fosters a culture of inspiration and inclusion, encouraging creativity and personal expression.

Sephora prides itself on a culture that champions diversity, inclusion, and creativity. As part of the LVMH group, Sephora combines global reach with a disruptive spirit, empowering employees to explore and innovate. The company values teamwork, respect, and a passion for client service, creating an environment where everyone can celebrate their unique beauty.