Sephora Senior Marketing Analyst

São Paulo Brazil

Thursday, February 6, 2025

Sephora, a distinguished leader in the luxury cosmetics retail sector, is renowned globally for its innovative approach and commitment to excellence. As part of the esteemed LVMH group, Sephora offers unparalleled opportunities for professional growth and success, fostering an environment of creativity and dedication. Joining Sephora means becoming an integral part of a dynamic team that is redefining the future of beauty.

1. Develop and execute a comprehensive 360° marketing plan for the positioning of five brands and product launches.
2. Lead and collaborate with agencies on launch events for new brands and collections, as well as ongoing brand support.
3. Organize and manage Sephora's institutional sponsorship events.
4. Oversee PR initiatives and strategic influencer plans, including pocket events, influencer mailings, paid media, press strategies, partnerships, and sponsorships.
5. Create, execute, and monitor the results of in-store events, including activations, major events, and masterclasses.
6. Manage the marketing budget effectively.
7. Drive online visibility through Sephora Brazil's channels, including weekly trade banners, takeovers, paid media plans, social media calendars, and CRM initiatives.
8. Plan brand gift inventories and manage product archives and inventories.

1. Proficient in Microsoft Office Suite
2. Fluent in English
3. Strong negotiation skills
4. Analytical capabilities
5. Ability to manage multiple projects across various departments
6. Adept at multitasking

1. Strategic planning
2. Event management
3. Public relations
4. Budget management
5. Digital marketing
6. Influencer engagement
7. Analytical thinking
8. Multitasking

Relevant experience in marketing, preferably within the luxury or beauty industry.

Sephora prides itself on offering an equitable workplace with opportunities for all, celebrating diversity and fostering an inclusive and respectful environment.

Sephora is committed to creating a workplace that celebrates diversity and inclusivity, ensuring that every team member feels valued and respected. The company thrives on innovation and creativity, encouraging employees to contribute to its legacy of excellence in the beauty industry.