Sephora PR Executive

Dubai • UAE

Thursday, December 11, 2025

Sephora, a trailblazer in the prestige beauty retail industry, has been revolutionizing the market since its inception in 1969 in Limoges, France. As a proud member of the LVMH Group since 1997, Sephora is committed to fostering a world of inspiration and inclusion. With a presence in 35 countries and a workforce of 56,000, Sephora connects customers with nearly 500 beauty brands and its own Sephora Collection, offering a diverse range of products from fragrances to skincare.

1. Plan, coordinate, and execute influencer campaigns and brand activations across MENA markets.
2. Identify and negotiate with influencers and content creators to ensure impactful collaborations.
3. Maintain and update media and influencer databases for accurate contact lists.
4. Manage end-to-end product seedings, including planning, coordination, and performance tracking.
5. Support PR and media activations, including product launches and press events.
6. Collaborate with internal teams and external partners for seamless campaign delivery.
7. Manage and execute key commercial period projects, ensuring cohesive PR and influencer strategies.
8. Support strategic communication plans for key launches and regional campaigns.
9. Track PR and influencer spending to ensure budget compliance.
10. Prepare and deliver reports on influencer performance and PR campaign results.
11. Monitor media coverage and influencer metrics for actionable insights.
12. Assist with administrative tasks, including event logistics and PR calendar updates.

1. Minimum 3 years of experience in PR, social, or digital media roles, preferably in the beauty or fashion industry.

1. Proficiency in MS Office, PowerPoint, and Excel.
2. Strong organizational and communication skills.
3. Proficiency in social media platforms and influencer management tools.
4. Ability to multitask in a fast-paced environment.
5. Fluency in English, with Arabic as an optional advantage.
6. Willingness to travel as required.
7. Excellent presentation and negotiation skills.
8. Strong data analytical skills and curiosity.
9. Creative problem-solving abilities.
10. Good social media knowledge.
11. Ability to build strong relationships with key stakeholders.

A minimum of 3 years in a similar PR, social, or digital media role, preferably within the beauty, fashion, or retail sectors.

Sephora offers a community where authenticity is embraced, and differences fuel collective spirit. The culture promotes empowerment, learning, and growth, providing tools and opportunities for innovation and leadership. Employees find fulfillment in their work, from delighting clients to inspiring the industry.

Sephora's culture is one of empowerment, learning, and growth, where authenticity is celebrated, and diversity is cherished. The company provides a supportive environment that encourages innovation and leadership, fostering a sense of belonging and purpose among its employees.