Sephora Marketing Specialist

Istanbul • Türkiye

Monday, January 20, 2025

Sephora, a distinguished member of the LVMH family, is a global leader in beauty retail, renowned for its innovative approach and commitment to excellence. Operating in Türkiye since 2007, Sephora boasts 41 stores across 10 cities, alongside a robust online presence. As an employer, Sephora is dedicated to inspiring its customers and empowering its teams, fostering an environment where diversity is celebrated and individuals are encouraged to reach their full potential.

1. Manage Sephora Türkiye's organic social media channels, ensuring alignment with company goals in collaboration with Offer, CRM, and E-commerce teams.
2. Adapt and oversee the monthly social media calendar locally, creating and updating the annual social media strategy with the digital agency to enhance follower engagement.
3. Develop local content for omni-channel, retail, and web/app communications.
4. Create and execute engaging social media content plans for press, store openings, in-store, and customer engagement events.
5. Lead social media moderation and response templates, coordinating with the digital agency and reporting to the CRM team as needed.
6. Prepare monthly, quarterly, and annual internal and central social media reports, including post-campaign analyses.
7. Translate and adapt global content for local use.
8. Collaborate with the media agency on social media follower-based advertisements and budget tracking.
9. Oversee blog editorial content and analytics, managing the blog agency and brand relations for content creation.
10. Work closely with the Marcom Executive to support influencer marketing and affiliate programs.
11. Communicate with brands regarding media investments.

1. Proficiency in social media management and strategy development.
2. Strong content creation and communication skills.
3. Ability to collaborate effectively with cross-functional teams.
4. Analytical skills for reporting and content performance evaluation.
5. Experience in managing digital and media agencies.

Experience in social media management, content creation, and digital marketing within the beauty or retail industry is preferred.

Employees will benefit from working alongside talented leaders and teams, with opportunities for continuous learning and skill development through personalized career plans.

Sephora fosters a vibrant and inclusive culture, celebrating diversity and individuality. As part of the LVMH family, Sephora's global reach and impact are profound, with a community of 52,000 passionate team members across 34 markets and over 3,000 stores. The company is committed to creating a beauty community where everyone's uniqueness is honored and respected.