Sephora Marketing Manager, Behavioral Email

Sephora, a prominent name in the beauty retail industry, is part of the esteemed LVMH Group, a global leader in luxury goods. As an employer, Sephora is committed to fostering an inclusive and empowering environment where creativity and innovation thrive. With a presence in over 35 markets and more than 3,000 stores worldwide, Sephora offers its employees the opportunity to be part of a dynamic team dedicated to reimagining the future of beauty.

1. Develop and execute end-to-end email marketing strategies to enhance client engagement and drive channel performance.
2. Collaborate with cross-functional teams including CRM, Merchandising, and Analytics to deliver personalized and seamless client experiences.
3. Lead the development of testing strategies focusing on A/B, holdout, and multivariate tests to optimize campaign performance.
4. Translate data into actionable insights to improve campaign effectiveness and share results cross-functionally.
5. Oversee the technical execution of automated triggers and multi-touch journeys leveraging existing data flows.
6. Manage vendor relationships to optimize contributions and ensure strategic services align with program needs.
7. Monitor campaign health and performance, resolving technical issues with vendors and platforms as needed.
8. Develop and coach a direct report, fostering a data-driven and results-oriented team environment.

1. 4+ years of experience in email and digital marketing, preferably in retail.
2. Proven understanding of email marketing principles, with experience in segmentation and personalization.
3. Bachelor's Degree required.

1. Strong business acumen with a focus on retention marketing and email strategies.
2. Ability to prioritize and collaborate effectively in a fast-paced environment.
3. Proficiency in extracting insights from data to drive campaign improvements.
4. Superior organizational and problem-solving skills.
5. Excellent interpersonal and communication skills, with proficiency in Microsoft Office applications.

A minimum of 4 years in email and digital marketing, with a focus on segmentation and personalization strategies.

Bachelor's Degree

The annual base salary range for this position is $96,390.00 - $128,250.00, with potential eligibility for bonuses.

Comprehensive health, dental, and vision plans; a superior 401(k) plan; various paid time off programs; employee discounts; life and disability insurance; flexible spending accounts; and an employee referral bonus program.

Sephora's culture is one of innovation and inclusivity, where employees are encouraged to unleash their creativity and pursue personal growth. As part of the LVMH family, Sephora values diversity and is committed to providing equal opportunities for all employees. The company fosters a collaborative environment where differences are celebrated and team members are empowered to be their best selves.