Sephora E-commerce Commercial Animation Coordinator

Neuilly-sur-Seine • France

Thursday, January 16, 2025

Sephora, a distinguished member of the LVMH family, is a global leader in the selective distribution of prestige beauty products. With a presence in 34 markets and over 3,000 stores, Sephora is renowned for its innovative spirit and commitment to inclusivity. As an employer, Sephora fosters a vibrant community of 52,000 passionate individuals, dedicated to redefining the future of beauty.

1. Oversee and manage the web and app showcases.
2. Coordinate the commercial animation plan for the e-commerce site, balancing local and central initiatives with brand marketing, offers, and operations teams.
3. Ensure internal coordination for the development of all web and app animation materials, collaborating with offer, brand, European teams, and legal departments.
4. Gather information from teams and create creative briefs.
5. Manage the creative process with the web design team, ensuring timely delivery.
6. Implement and enhance organic drive-to-app journeys, including banners and deep links.
7. Manage and coordinate client activation campaigns, focusing on conversion levers for the Sephora app.
8. Define and oversee push campaigns both outside and within the app.
9. Collaborate closely with CRM teams to coordinate the overall marketing campaign plan.
10. Maintain effective communication with operations, logistics, marketing, CRM, and offer teams regarding activations and promotions.
11. Analyze various animations and site animation spaces, providing insights and optimization recommendations.
12. Conduct app animation analysis with an app-first and recruitment focus.
13. Present monthly reports to the digital direction.
14. Identify and address malfunctions with IT/EME experts.
15. Stay updated on e-commerce trends.

1. Bachelor's degree (Bac+5) in Business or equivalent.
2. 3 to 5 years of experience in animation or e-commerce roles.

1. Strong team collaboration in an international and digital context.
2. Adaptability to unforeseen changes.
3. High execution quality and reliability.
4. Effective information management.
5. Proficiency in Excel and CMS; experience with Page Designer, SFCC (Demandware), and Content Square is advantageous.
6. Fluent in English (spoken and written).

3 to 5 years of experience in commercial animation or e-commerce roles.

Bachelor's degree (Bac+5) in Business or equivalent.

Sephora offers a collaborative environment with talented teams, personalized career development plans, and a commitment to continuous learning. Employees are encouraged to express creativity and contribute to a diverse and inclusive workplace.

Sephora's culture is characterized by its disruptive spirit and commitment to inclusivity. As part of the LVMH family, Sephora impacts the global beauty industry while fostering a community where creativity and personal growth are paramount. The company celebrates diversity and is committed to providing equal opportunities for all employees.