Sephora Director of Media, CRM, and Analytics

Singapore Singapore

Friday, January 24, 2025

Sephora, a distinguished name in the beauty retail industry, is part of the esteemed LVMH Moët Hennessy Louis Vuitton conglomerate. As an employer, Sephora is renowned for its commitment to fostering an inclusive and empowering work environment where creativity and innovation are celebrated. With a global presence, Sephora offers its employees the opportunity to be part of a dynamic team that is at the forefront of reimagining the future of beauty.

1. Lead the development and expansion of the in-house media buying team to optimize global and local opportunities.
2. Manage strategic partnerships with major media partners and agencies to enhance media investment value.
3. Oversee media planning and strategies to maximize marketing performance and brand equity.
4. Leverage data and insights to drive a customer-centric strategy and data-led business success.
5. Design and execute disciplined testing approaches and campaign measurement methodologies.
6. Conduct market research to identify customer needs and trends for program enhancement.
7. Lead the development of personalized member lifecycle strategies through the Sephora Beauty Pass program.
8. Manage all direct customer communications, aligning global, regional, and local priorities.
9. Innovate CRM and customer loyalty practices by applying industry trends and technologies.

1. Proven leadership experience in media buying or media agency environments.
2. Extensive experience with marketing mix modeling and advanced marketing analytics.
3. Strong background in managing personalized CRM campaigns.
4. Demonstrated ability to leverage consumer insights and data for strategic decision-making.

1. Exceptional interpersonal, communication, and collaboration skills.
2. Critical thinking and problem-solving abilities.
3. Ability to build consensus across diverse stakeholders.
4. Proficiency in coaching and developing team members.

Extensive experience in building and leading media buying organizations or within media agencies, with a strong focus on marketing analytics and consumer research.

Sephora offers a vibrant work environment surrounded by talented leaders and teams. Employees benefit from personalized career development plans and training opportunities. The culture champions inspiration and inclusion, empowering individuals to explore their creativity and be their authentic selves.

Sephora's workplace culture is defined by its commitment to diversity, inclusion, and empowerment. As part of the LVMH luxury brand, Sephora combines global reach with a disruptive spirit, fostering an environment where creativity is unleashed and individuality is celebrated. The company is dedicated to creating a supportive and inspiring atmosphere where employees can thrive and contribute to the future of beauty.