Sephora Brand CRM Project Manager

Neuilly-sur-Seine • France

Thursday, November 13, 2025

Sephora, a pioneering force in the prestige beauty retail sector, is part of the esteemed LVMH Group. Since its founding in 1969 in Limoges, France, Sephora has consistently disrupted industry norms to champion a world of inspiration and inclusivity. With a presence in 35 countries and a workforce of 56,000, including 15,000 in Europe and the Middle East, Sephora connects customers and beauty brands within the world's most passionate beauty community. Offering a diverse range of nearly 500 brands alongside its own Sephora Collection, the company is dedicated to providing a unique and varied product assortment.

1. Lead the implementation of the CRM plan for partner brands across Europe.
2. Execute the omnichannel Brand CRM strategy tailored to brand partners and aligned with category priorities.
3. Coordinate digital assets with Offer, Image, and Brand Marketing teams to deliver impactful customer communications.
4. Ensure campaign consistency and local relevance across EME markets, focusing on performance KPIs.
5. Align Brand CRM practices across Europe markets through clear guidelines and consistent implementation.
6. Analyze campaign results and recommend actions to maximize performance.
7. Build and expand Brand Profile analyses to support top partners in optimizing their 360 strategies.
8. Present strategic insights to brand stakeholders to enhance their engagement with Sephora.
9. Leverage customer insights to continuously improve Brand CRM initiatives and maintain a customer-centric approach.
10. Monitor competitors and identify strategic opportunities to reinforce Sephora’s market leadership.

1. Minimum 3 years of experience designing CRM strategies and leading large-scale B2C projects, ideally within retail, e-commerce, or consulting/agency sectors.
2. Fluency in both English and French.
3. Solid understanding of CRM and customer lifecycle management with proven experience in implementing client development plans.

1. Excellent communication and interpersonal skills.
2. Ability to rally stakeholders and build effective relationships across teams.
3. Agility, dynamism, and attention to detail in a fast-paced, complex environment.
4. Self-driven and proactive with a strong customer-centric mindset.
5. Comfortable working with data, possessing strong analytical skills and excellent knowledge of digital ecosystems.
6. Experience working in Agile environments.
7. Proficiency in tools such as Figma and JIRA.
8. Strong command of Excel and PowerPoint; experience with Power BI is a plus.

Minimum 3 years of experience designing CRM strategies and leading large-scale B2C projects, ideally within retail, e-commerce, or consulting/agency sectors.

Sephora offers a community where authenticity is embraced, and the strength of differences fuels collective spirit. The culture promotes empowerment, learning, and growth, providing tools, space, and opportunities to learn, innovate, and lead. Employees find fulfillment in their work, from delighting clients to inspiring the industry at large.

Sephora fosters a culture of empowerment, learning, and growth, offering employees the tools and opportunities to innovate and lead. The company celebrates diversity and is committed to creating an inclusive environment for all, where authenticity is a strength and collective spirit is fueled by differences.