Sephora Brand CRM & Loyalty Rewards Project Manager

Neuilly-sur-Seine • France

Monday, December 15, 2025

Sephora, a trailblazer in the prestige beauty retail industry since 1969 and a proud member of the LVMH Group since 1997, is renowned for its innovative approach to beauty and inclusivity. With a presence in 35 countries and a workforce of 56,000, including 15,000 in Europe and the Middle East, Sephora connects customers with a curated selection of nearly 500 brands, alongside its own Sephora Collection. The company is committed to fostering a community where beauty is celebrated and diversity is embraced.

1. Lead and execute the omnichannel Brand CRM strategy across Europe, ensuring alignment with brand partners and category priorities.
2. Coordinate digital assets with Offer, Image, and Brand Marketing teams to deliver impactful customer communications.
3. Ensure campaign consistency and local relevance across EME markets, focusing on performance KPIs.
4. Analyze campaign results and recommend actions to maximize performance and enhance brand engagement.
5. Develop and expand Brand Profile analyses to support top partners in optimizing their 360 strategies.
6. Present strategic insights to brand stakeholders to enhance their engagement with Sephora.
7. Scope and oversee the new loyalty rewards strategy in collaboration with digital teams and other stakeholders.
8. Ensure process efficiency with retail and supply teams and oversee the performance of current rewards.

1. Strong experience (7+ years) in Loyalty and CRM.
2. Proven experience in the beauty industry or in roles involving brand partnership management.
3. Background in consulting is a plus, especially with experience in loyalty topics.

1. Excellent analytical skills with the ability to translate data into actionable strategies.
2. Collaborative mindset with eagerness to work cross-functionally.
3. Strong communication and leadership skills to inspire teams and gain buy-in from senior management.

Minimum 7 years of experience in Loyalty and CRM, preferably within the beauty industry or in brand partnership management roles.

Sephora offers a community where authenticity is embraced, and diversity fuels collective spirit. Employees are empowered with opportunities for learning, innovation, and leadership development. The work environment is fulfilling, with every action making a difference in delighting clients and inspiring the industry.

Sephora's culture is one of empowerment, learning, and growth, offering tools and opportunities to innovate and lead. The company celebrates diversity and is committed to creating an inclusive environment where every individual feels valued and empowered.